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Get RaceDay Ready


I DO NOT THINK YOU KNOW THE MEANING OF THAT ZONE

THERE ARE FEW GUARANTEES IN LIFE.  One, however, is a lock.  Invite your veryfast friends to do a recon ride where everybody is "committed" to ride zone two.  Then...

... let the mayhem unfold.

Here's the bad and the good of it.

I felt bad right away.

Yes, I was suffering, sure.

But I was really feeling bad for all the suckers like me who thought this would be chill with a few efforts.

Instead, the first three hours...

... was one massive effort.

  • 248 watts normalized power
  • Average HR 150 bpm
  • 3000' elevation gain

Probably nothing for you, 
definitely something for me.

The gravel roads are shift right now.

Ruts all over the place, 
stutter bumps everywhere else.

Fortunately, I decided to do some tire pressure testing today.

I aired down.

26 lbs vs my normal 30 up front.

28 lbs vs my normal 32 in back.

I rimmed out a handful of times, both wheels.

Mainly sharp edges or rocks.

Tires held up great - Conti Terra Speed 45s.

I think I can go lower.

No doubt when the trails are as nasty as they are it is muchmuch faster.

I also tested having breakfast before riding.

What?

Yeah, true.

I usually wake up at the last second and eat as soon as I start riding.

This morning, I was so excited I woke with tons of time.

A full hour.

I fired up a bowl of oatmeal,
dropped in frozen blueberries,
plus macadamia nuts for some fat.

It stayed down great.

Shocking given the hideous zone too-dang-fast we were pushing.

Definitely going to try that again because I felt really good.

That's it...

... hope your weekend is epic.

---

---

165.1 
7.5 hrs sleep
PullUps and PushUps only
20 minutes recovery 
120 minutes reading + Journaling 
89 (fitness still down 30% from last year, and darn happy to be back at it) 


>

HOW DO YOU STACK UP?

BEING A COMMITTED ATHLETE pays all kinds of dividends.  Which is cool. What's cooler is deconstructing what we do and...

... seeing how we stack up.

Not against each other.

Just riding
or running
or swimming

won't do it.

For example, we also...

  • Eat
  • Sleep
  • Maintain our equipment
  • Study the latest info
  • Might have a coach
  • Make sure we have proper fit of all our gear
  • Fine tune our body mechanics
  • Get as aero as possible
  • Test hardware
  • Train with other committed athletes
  • Challenge ourselves, long and short-term
  • Have our "day jobs" squared away and thriving
  • Prioritize family and friends

... and all that plus a lot more stacks,
compounds and
combines.

What can we add, refine, improve so we are truly...

... Ready To Rip On RaceDay.

...

By the way, I'm getting ready to launch dog tags with one of our sayings on one side and personal info on the other.

Would you like to know when they are ready?

--- 

165.5
8.5 hrs sleep
PullUps and PushUps only
20 minutes recovery 
120 minutes reading + Journaling 
82


>

IN A MOOD FOR VIOLENCE

IT'S BEEN JUST OVER TWO MONTHS since being able to start training after my mishap.  Prior to that, it was 6 weeks off the bike or anything but walking...

... my fitness was zip.

Why do base at all?

Because I was effectively starting from zero.

Sure, I had decades of consistent riding, running, etc.  But, I couldn't just jump right back into it.

I needed to give my body a break...

... and a chance to recalibrate.

It's been fun.

I've been able to do some group rides...

... hanging on, then getting dropped.

Base training is good for that, for building the aerobic engine.

It's not good for putting a sting into our efforts...

... or responding in kind.

That only comes from...

  • Intervals
  • Racing

... there's no other way.

The racing could be the kind where we pin a number on, spicy group rides, or getting after PRs.

The intervals, well there's a million ways to flog ourselves doing those.

In short,
we gotta do the explosive efforts.

There's no way around it.

It's not for everyone.

Only those who want to find out what they're really capable of.

Me, I'm targeting two days a week for the carnage.

Tuesdays.
Saturdays.

The key to success will be...

... showing up fresh, in a mood for violence.

--- 

165.1
9 hrs sleep
1 Rip On RaceDay Circuit
20 minutes recovery 
120 minutes reading + Journaling 
83


>

JUST BELIEVE THIS ONE FACT

THERE ARE ALL KINDS OF THEORIES:  The Big Bang, Evolution, Creationism, even The Simulation.  No matter which one, if any, you subscribe to...

... one fact remains.

This body is the only one we got.

I dunno why people treat 'em so badly.

Heck I've done plenty of bad myself.

But, there's nothing like racing to keep me on track.

Even just racing myself,
my times.

No matter what your beliefs...

... these bodies do their best when we eat clean.

Of course, there are a million beliefs on what that entails.

I keep it simple.

  • No processed foods
  • As much fresh veggies and berries as possible
  • Plenty of protein
  • Plenty of water

That's my belief of what actually works...

... and I think it's a fact.

Because every day we are building our bodies, it's important to remember...

... Every Day Is RaceDay.

---

167.1
8 hrs Sleep
1 Rip On RaceDay Circuit
10 minutes recovery 
90 minutes reading + Journaling 
83


>

WITH ALL THY FITNESS, GET...

IS THERE MORE TO RACING, than racing?  Well, yeah.  Of course.  A lot more, the only question is are we taking advantage of the opportunities.  As the wise one said...

... With all thy fitness, get adventurous.

By that, I don't mean in a racy way.

The point is to go somewhere,
do something new,
unattempted.

We've got the fitness,
which too few people actually have,
so we can accomplish what most cannot fathom to attempt.

So, what's it gonna be... 

  • Ride across the country
  • Travel to a remote destination
  • Run the Grand Canyon rim to rim
  • Go from hut to hut in Colorado

... pick something.

What's holding us back... 

  • A tour guide
  • Language barriers
  • Support in case things go wrong

... nothing that can't be solved.

Do it.

---

166.7
7 hrs Sleep
Pullups and Pushups
20 minutes recovery 
90 minutes reading + Journaling 
82

Tell us about it.


>

H0W ARE THEY SO EXPLOSIVE?

OK, WE GET IT THAT PROS ARE FASTER.  Right?  But, how they heck are they so explosive without racing?  Asking for a friend, myself, and...

... anybody forced to train alone.

We gotta know.

  • Personally, I enjoy the solitude.
  • Others don't near other riders or group rides
  • And, then there's those who's with uncooperative schedules

How are the outstanding pros doing it?

Not racing, 
showing up and slaughtering their competition.

Intervals?

Well, personally I can't stand intervals for more than a few weeks without...

... wanting to take a hammer to my bike computer.

Riding and racing with the teammates?

That makes a little more sense, but only a little.  Who wants to drill or get drilled by their trusted allies?

Way more rested?

Mmmmmaybe the non-racing leads to a more rested and ready body?

Healthier?

Because they aren't traveling so much:

  • They aren't picking up colds and flues.  
  • They aren't eating whatever they can find.
  • They aren't taking such large risks as when racing

E-racing?

Are they just getting on a trainer and duking it out with the online competition?   If they are, don't they need to have fake profiles for privacy as well as less fitness?

Virtual racing?

Setting up race course segments on Strava and trying to beat the PRs?

 

I dunno, for me...

... ain't nothing like the real thing.

---

166.2
8 hrs Sleep
1 Rip On RaceDay Circuit
20 minutes recovery 
120 minutes reading + Journaling 
80


>

GETTING PUSHED AROUND IN THE GROUP

THE RIDE WAS GETTING SPICEY.  The pace increasing considerably, and the terrain going from flat to sawtooth.  The legs were screaming, and...

... and I was moving backwards.

Then, it happened.

Just before the apex of quick power climb, 
just when I needed it most...

... my pal, The Gambler, gave me some pedal assist.

Yep, he had the gaul to put his paws on my lycra and pushed me some.

And I loved it.

It was just the right amount
to keep me on.

Sly enough I quietly thought and hoped...

... Maybe nobody noticed.

That's thing about needing help.

When we could really use some,
we don't ask.

Good givers, like The Gambler, don't ask...

... the just give.

Without making a big deal about it.

---

165.8
9 hrs Sleep
No Strengthwork today
10 minutes recovery 
60 minutes reading + Journaling 
80


>

SHOULD WE LEARN TO TUMBLE?

LIKE MOST OF US, we have a group of regular riders.  So far, 3 of the 10 of us have broken bones this year.  One hit a tree skiing, one crossed wheels today...

... and, well, you know my saga.

I was off the back over the top,
and rolled up on the mishap.

If you're a real rider, 
you've broken your collar bone.

Ok, I don't know if that's 100% true.

But, I have broken one,
while riding.

So, it's common.

And I gotta ask...

... Should we take tumbling lessons?

Would it help?

Would it keep us from doing the natural thing vs...

... rolling out of danger?

Maybe, sometimes.

Not a guarantee,
perhaps a skill worth...

  • learning
  • practicing
  • investigating

... got a thought on this?

---

166.7
7.5ish hrs Sleep
No Strengthwork today
10 minutes recovery 
120 minutes reading + Journaling 
82


>

IS THIS THE BEST RIDE IN SOUTHERN CALIFORNIA?

IMAGINE A RIDE THAT FEATURES all the beauty and wonder of Southern California.  The beaches, the shaded prairies, the tall forests with ski runs...

... covering all of it in a single day.

Oh, and almost no traffic.

Impossible you say.

Not.

100% possible.

It took us years to scout it.

Here are some pics from 2023... route below.

Here's the route: https://www.strava.com/routes/3216181932420212282

It's 120 miles, 15000' of climbing.

We start at Doheny State Beach and wind up in Big Bear, refueling at convenience stores and restaurants along the way.

It's almost all dirt most to Corona, then a 35-mile bike trail across the Inland Empire.  At the bottom of the mountains, we jump on an abandoned logging road, and it's nearly all dirt to the top, and down into Big Bear.

Epic.

Insanely epic.

Are you game for the ride of the year?

Click here: https://pedalindustries.com/products/free-registration-for-the-surf-n-summit-california-5-18-24

---

Some of the FAQ's from a Zoom call yesterday.

Logistics:

      1.    Where to stay Friday Night?  Dinner plans?  Stay as close as you can to Dana Point, where we start… it’s only a few minutes drive to my house.  We’ll have dinner at my place and go over last minute specifics.

      2.    Ride start time?  Official Start is 6am, I highly recommend slower riders leave earlier to make sure we all get to Colton at the same time for the flat 35 miles across the Inland Empire – much easier in a group.

      3.    Where can we store bags? My van… Susie will drive it to Big Bear.

      4.    Confirm - unsupported?  Any plan B options for repairs, crashes, etc.? It’s self-supported, be prepared.

            a. Anyone we can hire to assist?  Is there a way to transport overnight bag? Susie will drive it to Big Bear.

      5.    Big Bear

            a. Anyone staying the night?  TBD on this.

            b. Transporation back to Orange County?  TBD on this.  Some ride back, some Uber back.  We need a final head count.

      5.    Snow blocking trails? Currently yes, but it’s getting warmer and it’s a south facing climb, we should be fine.

People

      1.    How many people are coming and their capabilities?  Unknown, people always commit and don’t show, others never commit and just show up.

            a. We are locomotives not goats:).  Likelihood of creating riding groups of different speeds (any forecasted pacing / finish times)? For sure start early, and KNOW HOW TO UPLOAD A ROUTE to your device.  Any regrouping points?  One for sure, in Colton at a convenience store… depending on pace, we might all meet up at Seven Oaks restaurant about 1/3 up the climb… some of us will do some extra climbing and single track at end of 35 mile bike trail, others will go straight to the climb, which is why we might end up there at roughly same time.

Nutrition

      1.    Where are the nutrition and water stops? ONeil Park is about 2 hours in, a campground with water and bathrooms.  Do NOT dillydally at any stops.  Next stop is Colton, about 4 hours away.  These are my estimates for your speed.

      2.    Water stops on the final climb or is two bottles sufficient? At Seven Oaks restaurant, we can get water, soda, hamburgers, fries… depending on heat, 2-3 bottles.  My bike holds 3.

      3.    Nutrition recommendations? 300-400 calories per hour.  Whatever you like and sits well in your stomach. I like CarboRocket, 333 calories/bottle.

Equipment

      1.    Tire recommendation? I am running Continental Terra Speed 45s, with 32lbs in the rear, 28 in the front.  Lots and lots of sealant before we roll. 

  What are the gravel sections like? Pretty nice, a little more rutted from rain run-off, but totally 100% ridable and fun.  There’s a little single track where trail is currently flooded close to the start.

      2.    Other gear that would be helpful (e.g. hydration pack, lights). Lights for sure, early start, and maybe a late finish.  Be able to carry 3 large bottles worth of water. Get a BLACK  mosquito net, bugs can be nasty… we learned the hard way that the white nets reflect light which was blinding as the sun was setting.

                3.            Clothing recommendations?  (Temp change to expect)?  May is a tricky month, I’ll carry my KOM Jacket which is great for wind and water and small enough to go in my Barrito Bag … my bike will have a Barrito for the KOM jacket, and food and drink mix supplies in my Day Ripper bag.  Only other item I’d carry would be arm warmers… but highly unlikely we’ll need them.  My Wahoo died 30 minutes from the top… bring a battery booster.

---

166
7.5ish hrs Sleep
Pushups and Pullups
20 minutes recovery 
120 minutes reading + Journaling 
78

 


>

ARE YOU STRONG ENOUGH TO BE...

I POLLED THE RIPPERS and 100% of them lift weights or do resistance exercise year round.  Well, I was shocked by that.  I had no idea if we rubbing off on each other...

... just hope.

In the beginning, after our first day with real weight, we often echo the great Cheryl Crow song...

... God, I feel like hell tonight.

Why do it?

  • Strong bones
  • Good posture
  • Improved ability to handle challenges

Why not?

  • Takes time
  • Potential to get hurt

Here's my current program,
takes about 15 minutes.

  • 6 pullups
  • 18 pushups
  • 10 shoulder press
  • 5 pullups
  • 15 pushups
  • 6 squats
  • 4 pullups
  • 12 pushups
  • 20 toe raises, 10 heel raises
  • 3 pullups
  • 9 pushups
  • 10 curls (vanity muscles)
  • 2 pullups
  • 6 pushups

In other words, mainly pullups and pushups with something extra to break up the sets.

The focus is on large muscle groups.

In Natural Born Heroes: Mastering the Lost Secrets of Strength and Endurance, there's a strong emphasis on tendon strength being key to true athlete prowess.  We develop that moving heavy weight with large muscle groups...

... the stuff we need to be fast.

For the bar...

  • Jump up to the bar, and let yourself down slowly.
  • Use a pullup assist machine
  • Giant rubberbands

For pushups...

  • Figure out hand positions that are comfy on the shoulders
  • It's cool to start on your knees

Squats...

  • Do air squats and put that arse in the grarsse
  • Go half way down

Start somewhere,
just start.

---

166
7.5ish hrs Sleep
20 pullups 60 pushups 15 shoulder presses + other stuff
10 minutes recovery 
120 minutes reading + Journaling 
79


>

HOW TO OVERCOME INJURY

I'VE BEEN ASKED TWICE TODAY if I had any feelings of Why me? after my brain injury.  And, how did I overcome that?  Well, good questions because...

... we all gotta battle through the shiz.

During the darkest days, I only had one thought.

How can I fix this?

We've all been dealt multiple bad hands over the years, and if we think about it...

... we often come through them stronger, better.

It never seems like it at the time.

Our challenges, I believe, are our challenges, for a reason.

As rotten as they appear...

... they are personalized gifts.

If they weren't for our benefit and didn't totally suck,
they'd be easy to overcome,
requiring little effort,
personal growth,
or change.

With that in mind, I set about studying and researching how best to recover from this unplanned set back.  

There's plenty of improvement still to be made...

... and that's exciting as hell!

---

166.7
8ish hrs Sleep
20 pullups 60 pushups 15 shoulder presses + other stuff
20 minutes recovery 
120 minutes reading + Journaling 
79


>

GIMME SHELTER

THERE AIN'T NOTHING LIKE A TAILWIND to blow the group to pieces.  The palms were bending, for sure...

... this one was gonna hurt.

It's counter intuitive.

But, it goes like this.

Alone, a tailwind feels nice.

A chance to tap lightly on the pedals and fly along.

In a group, it's whole different game.

The strong go to the front and drill it.

'problem is, there's no draft,
no place to hide,
no rest.

Which is exactly how it went down today.

Three of us were rotating.

Hard pulls.

It felt terrible,
and great.

Nobody else was pulling through.

I didn't blame 'em,
it was hard as heck.

I glanced back...

... gap was 30 feet.

Then 300 feet.

Then, a slight bend in the road,
an every so tiny gap opened, and...

... I was ejected.

Just couldn't close it.

No draft.

How was the ride back up the coast into the wind? 

Well, alone it woulda been a bear.

In the group, much easier.

Sure the brief moment pulling through stung a bit, then...

... it was right back to the shelter.

So, there you have it.

Tailwind, get on the front and get a gap.

Headwind, take it easy, nothings getting away.

---

168.4
9ish hrs Sleep
20 pullups 60 pushups 15 shoulder presses
20 minutes recovery 
120 minutes reading + Journaling 
78


>

DO LESS, AND OBSESS

CAN'T GET THIS CONCEPT OUTTA MY MIND, not because I've never considered it, because it's so darn rhymey. I coudn't say it better...

... Do less, and obsess.

Maybe I just needed to hear the message?

The idea of having 1 (one) 'A' race a year has always turned me on...

  • It's more fun to have one focus
  • dive into the nittygritty
  • get granular
  • geek out

... that's the shift I love.

Yeah, I might end up with a bike that's not good for much but a particular course,
training that is so specialized as to be worthless for everything else.

But, that's the point.

To be so singular,
to be uniquely prepared.

Then, and only then, I might have a chance...

... and that's all the hope I need.

When I'm that locked in, it's easy to treat...

... all other races as distractions at best.

Places to test...

  • equipment
  • strategy
  • training

... nothing more.

When I'm that locked in, it's easy to commit... 

... to training blocks and weight lifting.

When I'm that locked in, it's easy to see...

... the big picture.

To do less,
and obsess.

---

168.7
8ish hrs Sleep
20 pullups 60 pushups 15 shoulder presses
20 minutes recovery 
120 minutes reading + Journaling 
76


>

HE'S TRYING TO KILL ME

THE POOR WOMAN WAS RED IN THE FACE, if looks could kill her guide/date would be dead.  They'd just cleared a very overgrown jungle and were now pushing their bikes up a rocky stretch...

... who could blame her?

Who could blame him?

Sometimes our sense of adventure...

... is total nonsense.

I could only laugh.

Don't kill him here, you need to get home first!

They had a ways to go.

We have about 5 weeks to prep for the SurfNSummit.

Yeah, it's far.

Lots of climbing.

But, still I'm surprised at how many people misjudge what it takes.

Some, think it's just impossible to complete...

... usually my most fit friends.

Others, show up with what appears to be no business attempting it...

... but, hope and the desire to do something epic.

It's one of those Henry Ford moments.

Whether you think can, or think you can't...

... you're right.

So, if you think you can ride 100+ miles with 15,000+ feet of climbing...

... click here to check it out: 

https://pedalindustries.com/products/free-registration-for-the-surf-n-summit-california-5-18-24

---

168.2
9ish hrs Sleep
No Strength Work
10 minutes recovery 
120 minutes reading + Journaling 
76er 


>

AN OBSERVATION ON UNEVEN POWER BETWEEN LEGS

ONE OF THE SETTINGS ON MY POWER METER shows the power put out by each leg.  It can def ovewhelm for an entire ride, because we can...

... freak out about data we don't like.

It's on one of my Wahoo screens.

I see it from time to time on a ride.

Consciously trying to even out the power was annoying the heck out of me.

One leg was always stronger, unless I reallyreallyreallyreally focused.

Then, I had an idea.

Something to try, 
that I used to do.

This came to me when I noticed standing and climbing,
power was always 50/50.

Hmmmm.

What's the difference?

Then I noticed, 
same thing when it got steep and I really had to put out some power.

Well, that was nice to see...

... somewhat calming.

Hmmmm...

... how to do that all the time?

Welp, this is just an observation.

It might not work for you.

Meter could be mismonitoring, but this makes all the difference in the world...

... when I consciously focus on pedaling with the heels down.

What?

Really?

Yes.

What I think is happening is I'm eliminating a dead spot along the top of my pedal stroke...

... gonna verify with my genius bike fitter, Ashley.

---

167.3
8ish hrs Sleep
No Strength Work
20 minutes recovery 
60 minutes reading + Journaling 
78

 


>

THE WHAT AND WHY OF A PROPER EZ SPIN

I'VE BEEN TRYING TO GET THE LEGS TO COME AROUND, which means I had to actually dedicate myself to do some easy spins.  Because, like most of us it's just...

... darn hard to go easy.

Or, is it just me?

First off, what constitutes an easy spin?

Two things:

  • Low effort
  • High rpm's

How low?

Very bottom of Zone 2, or anything in Zone 1.

How high?

90-100+ rpm's.

Why?

Well, one of my early coaches called it a Rinse Ride for a reason.  

If we are really doing it correctly, 
our legs feel all clean and springy because...

... we rinsed out the crud.

Why else?

  • It's good on the brain
  • Takes the pressure off, simply relaxing
  • Great time to catch up with friends and chat while spinning

How long?

45-90 min seems about right.

The things we think about when we're just spinnin' ez.

---

166.9
8ish hrs Sleep
Just PullUps and PushUps today
20 minutes recovery 
120 minutes reading + Journaling 
73


>

EVER HAD THE CRUD BEAT OUT OF YOU, FOR REAL?

GROWING UP, we fought a lot.  We were too weak to do much physical damage, but there was plenty of pride and shame on the line.  It's not much different now...

... when we race.

If we truly get the crud beat out us by...

  • the course
  • the competition
  • our worse, ourselves

... there is only one question.

Did we really get it beat out of us?

Or, are we destined to get pummeled over and over again because...

... the crud is still there?

Is our diet a joke?

Do our handling skills still stink?

Does our bike squeak and wobble?

'Cause if that crud is still there, then...

... it's not beat out of us.

We've just learned to live with mediocrity...

... and that's just plain cruddy.

---

167.8
8ish hrs Sleep
2 Rip On RaceDay Circuits
10 minutes recovery 
120 minutes reading + Journaling 
74


>

IS IT TIME TO CONSIDER ROAD PEDALS FOR OFFROAD?

WHEN I WAS PRE-RIDING LEADVILLE a while back, the phenom who would shatter the course record floated by me as I labored.  He made it look so easy...

... was it the pedals?

99% of MTB racers,
dismount on that course. 

There is no way they'd sport road shoes and pedals,
even though they are...

  • Lighter
  • More aero
  • Offer better contact and efficiency

... because once fouled they're VERY difficult to get engaged.

Gravel,
is another deal.

Unless we are pushing the boundaries,
ripping single track,
slaloming sand...

... we're not going to dismount.

The only time would be if crashed,
or unclipped to rutter a turn.

In most gravel races,
that's not likely.

So, should we run the road set up offroad?

I have multiple friends who roll the dice in local XC races...

... and even the long, epic stuff.

It almost always works out great.

Worth the risk?

Up to you.

Worth testing?

100%.

---

167.6
7.5ish hrs Sleep
2 Rip On RaceDay Circuits
10 minutes recovery 
120 minutes reading + Journaling 
74


>

HAVE YOU EVER TRIED TRAINING BIG BLOCKS?

 A QUESTION CAME UP LAST NIGHT ON OUR ZOOM CALL.  Have you ever trained big training blocks like Keegan Swenson just posted.  Good question...

... does it work?

Maybe.

Here's what I can tell you from personal experience.

18 months ago, I was prepping for my insane time goal at Leadville.

I was really committed.

Holed up in Breckinridge all by myself,
for the month prior.

It's easy to be selfish with the time,
when you're by yourself.

The race is in August.

In July, I did..

  • 20 hours
  • 22 hours
  • 25 hours

... a lot more than my normal 10-12 hours a week.

It was very race specific training.

Lots of Zone 2.

Recovery
was key.

I came out of that in awesome shape,
and had the best race
of
my
life.

Does it work for everybody?

I have no idea.

But, I'll definitely do it again when prepping for a once in a life quest. 

----

168.9
7.5ish hrs Sleep
2 Rip On RaceDay Circuits
10 minutes recovery 
90 minutes reading + Journaling 
73

 

Do you want to Rip On Raceday? 


>

THINGS TO CHECK FIRST...

 THERE ARE A FEW THINGS THAT CAN MAKE OR BREAK a race, the chief being the bike.  Bikes don't win races, but they sure can make things a lot harder...

... or a lot easier.

As I went through my checklist, I found a few issues:

  • Rear brake pad smoked
  • Sealant dried out
  • Battery low

It's kinda nice to have brakes that work, especially with a ripping downhill like Saturday's.  

The course should be in pretty good shape, but that doesn't mean a small wire or piece of glass couldn't be a day-ender without sealant.

And c'mon...

... ya can't ride these modern bikes without good batteries.

And, I'm not just talking about the derailleur batteries.  Many of the shifters have their own small batteries.

I have made the mistake of not checking the shifter batteries.

Heck, I didn't even know about them until the start of the Filthy 50 a couple of years ago.  I didn't warm up, just saddled up and headed to the start.

Typically MTB XC start... everybody pinned to get to the single track first...

... I got there last.

Shifter was dead, I was spun out and then spit out.

15 minutes later, with some help from the mechanic on site, I was back at it.

Which is exactly why I came up with the RaceDay Bike Checklist, and made it into a sticker.

https://pedalindustries.com/products/raceday-ready™-checklist-stickers

For about a year now we've been shipping the stickers out with each RaceDay Bag purchase.  They're great for tool boxes and benches.

Here's a link to check 'em out: 

https://pedalindustries.com/products/raceday-ready™-checklist-stickers

----

168.7
8.5ish hrs Sleep
2 Rip On RaceDay Circuits
20 minutes recovery 
60 minutes reading + Journaling 
71

 

Do you want to Rip On Raceday? 

 


>

THE HEROIC MOVE

THERE'S A LOT OF GREAT RACING GOING ON.  Locally, regionally, internationally.  Sometimes we witness the unfathomable attack from impossibly far out, other times...

... a second or third wind, for the win.

By inches.

We shouldn't be impressed.

I'm mean,
it's cool.

We all cheer.

But the truth is the victory was secured long ago.

When nobody was cheering.

It was dark,
lonely,
cold.

The alarm was more drill sergeant, than fan.

In those moments...

... the heroes make their moves.

If we're lucky,
we witness the results.

---

169.1
9ish hrs sleep
No strength work today
20 minutes recovery 
180 minutes reading + Journaling 
72


>

IT'S LIKE THE SUN GOING UP ON ME

40 DEGREES, 80% HUMIDITY ain't nothing.  Combine that with a dawn start, the sun hidden behind the hills, and, well, when you're going 20+ mph in your underpants...

... it's bonechilly.

I left the knee warmers behind.

No vest.
No jacket.

Just arm warmers,
a base layer,
skull cap.

It's risky,
we might freeze,
this is how we do it...

... when we know sunny times are ahead.

So are they?

Whether we are enjoying the longer days,
recovering from an injury,
just getting back at it...

... we hope and plan for...

  • better fitness
  • decreased fatness
  • all things to improve

... it's a process.

And, we know it.

Just like the sun coming up, 

we imperceptibly rise to the occasion.

That's how today was for me.

Still got dropped,
but made it a little further.

I'll take it. 

Here's a snapshot of where things stand.

There's nothing like a good fitness journey.

How's yours going?

---

168.7
8ish hrs sleep
10 Pullups 30 Pushups
20 minutes recovery 
120 minutes reading + Journaling 
73 (per training peaks)


>

MY DUMBEST PREDICTION YET

PARIS-ROUBAIX IS SUNDAY.  I can't wait.  It's always so fun to watch, and such a battle of machine, mind, and bike handling.  Lots of drama, and this year...

... is starts before the famed Arenberg Forest.

The forest is always crazy.

Mud.

Cobbles.

A massive battle for the front ensues for those who want the best chance of getting through with the lead group...

... unscathed.

This year, the organizers decide a chicane right before entering the forest would be a good idea.

Less dangerous.

I looked at the layout.

Here's my prediction.

Rather than racing for the forest entrance to avoid carnage...

... they will race to the chicane.

And...

  • have plenty of lycra on the pavement.
  • or in the barriers
  • or both.

... I hope I'm wrong.

Then, we have to wonder, at least I do, what is the point of racing?

Call me crazy, but I think part of it is to show bike handling prowess.

We're still gonna see it with the chicane.

Just seems like a little chicanery...

... to appease, who?

---

169.1
8 hrs sleep
15 Pullups 50 Pushups 40 Shoulder Press... no legs today.
20 minutes recovery 
120 minutes reading + Journaling 
69

Do you want to Rip On Raceday? 


>

BLOOD. WORK.

DON'T BE LIKE ME.  Because I never get sick, I never go to the doctor.  Which meant I never had my blood work done.  You're too smart for that...

... here's why.

By regularly getting the blood work done, we have a baseline for "our" normal.

I don't have that.

When I had the brain injury a few months ago,
things changed.

The brain is our command center, telling the body what to produce and control and do, etc.

A brain injury often causes issues with how the body is regulated.

Today, we reviewed my blood work which was drawn a few weeks ago.

Some markers are out of range - too high on some, too low on others.

Bad news is...

... I have no reference point of "my" normal.

Could be genetic, could be from the injury.

Good news is...

... we know where I'm at, and have some corrective measures to take.

Bonus, most indicators are positive for my body, and with my overall health.

Dr. Cory King, my functional health doctor from Encinitas, went over it all with me.

Nothing too scary...

... but definitely areas to not ignore.

Things like cholesterol levels, vitamin levels, etc. that can have negative effects if left untreated.

So, we'll chock this up as another blessing from my brain injury.

Regardless of your awesome health.

Find out where you are at,
things can probably be improved.

Consider this a gentle and loving nudge from me to you...

... get the blood work done.

---

169.4
9 hrs sleep
1 Rip On RaceDay Circuit
10 minutes recovery 
120 minutes reading + Journaling 
70

Do you want to Rip On Raceday? 

 


>

CHEAT CODE

HERE'S A DIRTY LITTLE SECRET.  Okay, maybe it's not all that dirty but it is secret and fact is it's...

... a cheat code for life.

There's a reason we get out and do our thing.

Sure, it's great to be in shape.

Have that come what may attitude.

Fact is, even though the fitness is great...

... there's something better.

  • The problems we solve
  • Ideas we come up with 
  • Freedom to think

We often, nearly always, return...

... renewed.

Ready

To

Kicka$$

Even when,
especially when...

... we've rung out our body's energy supply.

---

169.1
8.5 hrs sleep
1 Rip On RaceDay Circuit + extra pull ups and pushups
10 minutes recovery 
60 minutes reading + Journaling 
70

Do you want to Rip On Raceday? 


>

STRUGGLING WITH WEIGHT... TRY NOT

SINCE MY AWESOME START TO THE YEAR, knocking myself out and spending a 5 days in ICU, my metabolism has changed.  This is not uncommon, given the standard protocols...

... and now I'm pissed.

I didn't ask for this, and that is not the problem.

I haven't asked for a solution.

I have forgotten my own wisdom.

Well, on the eve of my bday, yesterday, I was asked...

... What do you want?

Get my lycracovered buns back in fighting shape.

I went to bed with a question...

... How do I get back to my normal, leanish self?

I woke up with an answer.

A book recommendation appeared on my Kindle.

Feast., Fast. Fit. by Fred Duncan.

It wasn't new information for me.  

Heck, I preach it.

It's worked in the past.

I believe it will work again.

The lesson?

It isn't get on the diet train...

... it's ask the right questions,
and expect answers.

  • How can I get lean?
  • How can I climb faster?
  • How can I stay cool in the blistering heat?
  • How can I complete a century without bonking?
  • How can I reduce the drag created by my bike and body?

Try not.

Ask or ask not.

---

170.3
8.5 hrs sleep
1 Rip On RaceDay Circuit + extra pull ups and pushups
10 minutes recovery 
60 minutes reading + Journaling 
70

Do you want to Rip On Raceday? 


>

THOU SHALT CARE FOR THY HANDS

TAKING CARE OF THE HANDS is importante.  Road, is pretty straight forward.  So is MTB.  Gravel, well, it's got it's own challenges...

... what can we do?

I've seen plenty of ruined hands...

  • brutal gripshift blisters
  • palms filled with asphalt gravelly stuff
  • a thumb's skin pealed from under the nail past the first knuckle

... all of it could have been spared with gloves.

Personally, I prefer very lightweight fullfinger gloves.

But, that ain't gonna help on the gravel bike.

No suspension.

What can we do?

I double wrap my bars with a good soft tape.

  • helps with vibration
  • displaces pressure points across a wider area

I was reminded of how great this is just last week.

It'd been a while since I'd ridden the roadie, been riding the gravel bike on and off road a ton.

As soon as I got going the bars felt weird.

Sharp.

Oh yeah, the single wrap bar.

It's lighter.

More aero.

But, I'd never go back to a single wrap on the gravel bike.

---

170.5
8.5 hrs sleep
1 Rip On RaceDay Circuit + extra pull ups and pushups
10 minutes recovery 
120 minutes reading + Journaling 
67

Do you want to Rip On Raceday? 


>

WHICH NUMBERS ARE WE CHASING?

THERE'S A BIG DIFFERENCE between the kinds of numbers some of us focus on putting up.  Some chase big power numbers, while others chase small numbers...

... what's the corresponding motivation?

You know.

Are we more interested in the low numbers: 1st, 2nd, 3rd...

... or, increasing our own personal power numbers?

Do we need everybody to see us on the podium...

... or, are we thrilled when we privately snag a new PR?

We can go out to the race,
or we can design our own incredible adventure.

We can train to beat everybody,
or our training can help us live our best lives.

They're not necessarily mutually exclusive,
there are four seasons for a reason.

---

169
8.5 hrs sleep
No strength work
10 minutes recovery 
120 minutes reading + Journaling 
67

Do you want to Rip On Raceday? 


>

IS IT TIME TO STOP BINGING?

SATURDAYS ARE MY DAYS.  All week long, I look forward to getting up early and rolling out with no particular plan but wasting time via hours in the saddle...

... I call it binge riding.

Not today.

It was raining

When that happens on the 6th day of the week,
my day,
I'm typically grumpy.

This time,
I was looking forward to it.

Why?

Honestly, I'd been binge riding too much.

Too many days in a row spent
slipping out after work
staying out too long...

... the time change being my enabler.

I was unconsciously due for a break.

Some call it overtrained...

... overbinged is more accurate,
for me.

---

168.2
7.5 hrs sleep
Lots of pull ups, pushups and squats.
10 minutes recovery 
180 minutes reading + Journaling 
68

Do you want to Rip On Raceday? 

 


>

THE OL' WHAT IF YOU KNEW...

THESE TWO PUNKS SHOWED UP TO MY HOUSE, and dragged their dear ol' dad out for his favorite thing.  Riding MTBs with them...

... that wasn't the best part.

Sure, it was fun to keep up with 'em.

Mostly.

Then, completely overdoing it at Cheesecake factory.

The best part was dropping by the Audi store...

... and hotrodding around in a $70k RS3.

So.

Dang.

Fast!

It's good to get in the dream car, and throw it around some corners...

... to keep the dreams alive.

But, what if it wasn't a dream.

What if... 

... you knew you could PR any segment, win any race?

What would it be?

If we don't know,
can't quickly answer the question..

... likely not going to happen.

But, 
what
if 
we
knew...

... then,
what would we do with today's training?

---

1680
7.5 hrs sleep
1 Rip On RaceDay Circuit
10 minutes recovery 
120 minutes reading + Journaling 
69

Do you want to Rip On Raceday? 


>

JUST BECAUSE IT'S FREE MEANS...

SO MUCH INFORMATION, and so much of it free.  Free is a weird price, because we know it's gonna cost time and there's probably...

... an ask down the road.

Don't be fooled.

Sometimes the really expensive stuff is great,
sometimes it's terrible.

Same for free.

Price is a signal.

Should we be swayed?

I recently got an offer to save 30% on a $6000 frame.

6K!!!...

... must be awesome.

Maybe.

But, how do we know?

Really?

The glossy magazine ad?

The pro riding it to a win?

It can be frustrating.

When it comes right down to it, most of us...

... are swayed by our friends' reviews.

Like these -> https://pedalindustries.com/pages/reviews...

... which I'm extremely grateful for.

---

168.3
8.5 hrs sleep
1 Rip On RaceDay Circuit
20 minutes recovery 
120 minutes reading + Journaling 
69

Do you want to Rip On Raceday?

 


>

DOES YOUR DOG BITE?

THE GREAT INSPECTOR CLOUSEAU encounter with a dog is classic.  The dog is off leash, he asks Does your dog bite? The answer is, No.  He bends to pet the dog...

... only to have the dog viciously latch on to his hand!

I thought you said your dog does not bite?

That is not my dog.

I thought about that since Surfergirl has...

  • demanded
  • pleaded
  • asked

... that I let her track me on my rides.

I feel like a dog on a leash.

The Jason Bourne in me wants none of that.

There's nothing to hide,
when I ride.

But, really?

She does have a point.

I often venture into the wild.

Signs with warnings of mountain lions and snakes about.

Trails are often treacherous to the bike, 
and potentially me.

Humans few and far between.

If, if, if I should need a rescue,
which I never have...

... I'll just need two things.

A cell signal...

... and a friend who cares.

It's kinda romantic when ya think about it,
guess we're doing all right. 

---

168.2
8ish hrs sleep
1 Rip On RaceDay Circuit
20 minutes recovery 
120 minutes reading + Journaling 
69

Do you want to Rip On Raceday?


>

HOW MY LITTLE PRACTICE LOOP TOOK ME DOWN

I SET OFF TO POUND MY PRACTICE LOOP.  The profile is jagged, lots of single track, and...

... I'm trying to crack 90 minutes.

Today's failure is why it's so important to practice racing.

Here's the dill.

This course is very hard to stay fueled on...

... almost impossible to drink, forget about eating.

Which meant I was tuckered out, with 4 miles to go.  The last 30ish minutes are pretty dern steep.

With about 20 minute warm up,
winging it on 1/2 bottle and 100 calories was a weak effort.

Just not enough.

Strava called a Massive Relative Effort, 
giving the workout a score of 192.

I'll try it again in a couple of weeks.

This time with 400 calories, 
and 30 ounces of water,
in a Camelbak.

There just isn't time to suck on a bottle,
the bladder hose is easy to grab,
and once in my mouth,
handsfree.

Ya can't figure that out without simulating what ya might be racing...

... in real world conditions.

---

169.1 lbs (dropping some of these will speed things up, too)
8ish hrs sleep
1 Rip On RaceDay Circuit
10 minutes recovery 
120 minutes reading + Journaling 
67

Do you want to Rip On Raceday?

 


>

SPEED AND BRAKES, NOT ALWAYS OBVIOUS

THERE'S A TECHNICAL, ROCKY SECTION on part of a local trail.  First-timers walk it, new riders use a slow approach, locals...

... let it rip.

They know something.

Speed makes it much easier to glide over the the treachery.

It's counterintuitive.

Disc brakes are the same way.

They rub.

We pry 'em apart and reinsert the wheel.

Soon into the ride they are rubbing again.

Why?

The pads are worn out.

You'd think they would stop touch the disc or barely work when running thin.

That's the way rim brakes work when the pads are worn down.

Not discs.

Counterintuitive.

Which why we alwaysalwaysalways check our brake pads before a race...

... so we hit the tricky stuff with speed.

---

167.9 lbs
8ish hrs sleep
1 Rip On RaceDay Circuit
10 minutes recovery 
120 minutes reading + Journaling 
66

Do you want to Rip On Raceday?


>

DO YOU D.H.T.?

 WE MAY NOT BE PRO.  Our equipment may be lacking, our preparation woeful, our  focus far from singular...

... which makes it all the more impressive.

When we, you and me...

... Do Hard Things.

Just like the pros,
but on a whole other level.

They level up,
get a pay check.

Our objective has nothing to do with money, and...

... everything to do with commitment.

Here's the cool part.

People see it.

Our family, friends, work associates, neighbors, etc.

They get inspired.

Maybe not to ride 100 miles or run a marathon or do an Ironman.

Doesn't matter.

The ability to D.H.T. can be applied to anything...

  • changing diapers in the middle of the night
  • studying instead of clubbing
  • making 100 cold calls/day
  • working 80 hrs a week for a season
  • pushing a car off to the side of the road
  • leading volunteers to repair after a disaster strikes

... once we learn we have it within us.

---

169.1 lbs
8.5 hrs sleep
No strength work today
10 minutes recovery 
180 minutes reading + Journaling 
66

Do you want to Rip On Raceday?

 


>

WE NEED A METRIC FOR THIS

THE FIRST TIME I SAW SHIMANO'S INTEGRATED SHIFTING, dubbed SIS, I knew there was no chance in a sprint without it.  Sure we'd perfected the lost of art of...

... sprinting, letting go of the handlebars with one hand to shift.

But, what was the point?

It was useless.

Shimano changed the game, all because...

... Gripshift had changed the game.

Gripshift morphed into SRAM.

Shimano gave us electric shifting.

SRAM did it better with wireless.

How is that my new Kindle got me thinking of this?

Simple.

Kindle changes the reading game.

Which got me thinking about another game changer, Training Peaks.

It's pretty cool.

All kinds of data.

But, one metric is missing and would...

... be so funny to have.

A measurement for how bad a ride sucks...

  • Freezing rain
  • Frying pan heat
  • Mile long hike-a-bike
  • Gail force headwinds
  • Countless mechanicals

... indicating our badassness for getting it done,
not quitting.

For example, we rolled the dice this morning on a 38% chance of rain.

No big deal, right?

3 hours in, we face another hour of driving headwind and relentless rain...

... the suckometer was needling past halfway.

  • Hands were edging towards inoperable.
  • Too wet and involved to eat carbs
  • Feet sloshing

Not terrible.

But, somewhere on the ride data it woulda been nice to see...

... the badassometer read out.

Just fer fun.

See where the day's suckiness ranked against other such rides over time.

Time to go back the Kindle...

... under the blankies.

Me still cold.

---

167.9 lbs
7.5 hrs sleep
Just pull ups and push ups
10 minutes recovery 
120 minutes reading + Journaling 
67 

Do you want to Rip On Raceday?

 


>

LEARNING TO RIP FROM MARCH MADNESS

BALL AND STICK SPORTS are typically concerned with, and built around, offense and defense.  How do we...

... apply that thinking to our endurance addictitions?

Do we have offense?

Defense?

Yep.

Offense

  • Riding, running swimming time
  • Weight lifting
  • Racing and competitive group rides
  • Upgrading equipment - new, shiny stuff
  • Hiring a coach
  • Fine tuning the bike fit
  • Developing our handling skills

Defense

  • Recovery work
  • Sleep
  • Proper nutrition
  • Accountability partner(s)
  • Equipment maintenance
  • Stretching
  • Allies to work with when falling behind

And before you say I've misplaced one of those, we all know...

... the best defense is offense and visa versa.

That's not the point.

The point is to figure out...

... how to incorporate a great offense and defense in our limited time.

---

167.8 lbs
8.25 hrs sleep
Just pull ups and push ups
20 minutes recovery 
180 minutes reading + Journaling 
62

Do you want to Rip On Raceday?


>

TWO OF LIFE'S MYSTERIES

THERE TWO MYSTERIES THAT SCIENCE can't explain.  AI doesn't have the answer, either. But's they are facts just the same.  For example...

... why do beginners get all the flats?

Riddle me that one LycraMan.

You know it's true.

You know if you invite a new, excitedtobethere, rider along, there's gonna be a flat.

Waywaywayway more often than the experienced riders will experience.

Makes no sense.

Just like why more bike shops don't have a comfy couch to wait for that...

.... just a few more minutes...

repair.

Maybe a coffee table showcasing

  • A colorful catalog of their favorite products
  • Samples of their go to sports drinks or things to chomp
  • Gotta have tools to check out

I was thinking of another mystery as I swapped out my worn disc brake pads...

... why more of us don't learn the basics of maintenance. 

---

168.7 lbs (the struggle is real)
8.25 hrs sleep
1 Rip On RaceDay Circuit + extra pull ups and push ups
20 minutes recovery 
180 minutes reading + Journaling 
63

Do you want to Rip On Raceday?


>

THE PRIDE CYCLE QUEST

WHAT HAVE YOU DONE THAT YOU'RE PROUD OF?  Could be anything, but let's stay on point with athletic endeavors because it's important...

... to harness this concept.

The Pride Cycle Quest.

It's also dangerous,
if we let it get the best of us.

For me, at least, it's all about the quest.

Can I do it?

And, it's a cycle...

  • Pick the outrageous result to chase
  • Train for it.
  • Do it.

... and pick another quest.

I don't really care if anybody else thinks it's cool,
so few understand us anyway.

It's internal.

Am I proud of that result?

It's only dangerous if we are chasing likes and kudos and cheers...

... from the world.

It's not about that.

It's about the quest.

It's personal.

I'm happiest when I have at least one per year.

That's my cycle of pride.

---

167.9 lbs 
7.25 hrs sleep
1 Rip On RaceDay Circuit + extra pull ups and push ups
10 minutes recovery 
60 minutes reading + Journaling 
62

Do you want to Rip On Raceday?


>

CHASING GHOSTS

PATHS BECOME TRAILS, trails become roads, roads become highways.  It's evolution, and underneath it all are the ghosts...

... who got it started.

We think we're blazing a trail,
when we are really just going along with the crowd.

I was thinking about the day my longgone granpappy came to watch me race a criterium.

It was all new to me.

We wizzed past him every lap.

But, the laps were long...

... and he could barely see at that stage.

Afterwards, he told me how it was years before, when he was young.

I thought it would be in a velodrome and I'd be able to see you entire race.

Clueless me had no idea velodrome racing was the only bicycle racing 100 years ago.

Prior to that, it was racing bicycles long distance, on dusty...

... gravel roads.

In other words, we gone from...

  • gravel
  • to velodrome
  • to road
  • to bmx
  • to mtb
  • to gravel

... so why is gravel "new"?

It's not.

We're all just chasing ghosts who've gone before.

---

168 lbs 
8.25 hrs sleep
1 Rip On RaceDay Circuit + extra pull ups and push ups
10 minutes recovery 
120 minutes reading + Journaling 
62

Do you want to Rip On Raceday?


>

THIS AIN'T NO TIME FOR FOOLING AROUND

WHAT IS THE BASELINE?  The minimum effort to do and consider the week a win?  It's important to have the least acceptable effort in mind...

... and make it happen.

Riding in the rain will make you think things like that.

Like, why the heck am I doing this?

Which is exactly what I was thinking as the skies opened an hour away from home.

Because I made a plan.

A public commitment.

Accountability.

Yesterday, in the sunshine and 72 degrees I committed to do the following this week:

  • 15 pull ups, 50 push ups, 10 squats daily
  • Ride 14 hours this week
  • Drop 3 lbs 

Easy to do when the weather is good, 
and the day lazy.

The public commit was to the RaceDay Rippers,
who also hold me accountable each week when we check in.

I'm two months out from my next quest, the SurfNSummit.

The plan is on my RaceDay Calendar. 

Some say Show me your calendar and I'll know what important to you...

... and yes, Date Night better be on there each week.

We have a few of the Giant RaceDay Calendars left, and you can save 25% since a quarter of the year is nearly past by using promo code:

CAL25OFF

https://pedalindustries.com/products/pedal-black-2024-giant-raceday-calendar

Here is the code:

CAL25OFF

Nod to the great Talking Heads for the inspiration

This is ain't no party, this ain't no disco, this ain't no time for foolin' around

---

168.9 lbs 
9 hrs sleep
1 Rip On RaceDay Circuit + extra pull ups and push ups
20 minutes recovery 
120 minutes reading + Journaling 
59

Do you want to Rip On Raceday?


>

HOW TO STAY SLOW...

IT'S SUPER EASY TO STAY SLOW, and just as easy to stay fast.  To stay slow, do what your slow friends do and...

... expect to get fast.

The problem with actually getting fast,
nobody gives you credit.

For the most part, they can't see or appreciate, and will never know...

... how hard we work.

And, we've got to be okay with that.

To commence,
recognition be damned.

To be fast, do what you fast friends do...

... and expect to get fast.

Do.
Expect.

---

168.4 lbs 
7.5 hrs sleep
Push Ups and Pull Ups
10 minutes recovery 
60 minutes reading + Journaling 
58

Rip On Raceday

 


>

WWDGD?! - 25 WEEKS TO GO

I FELT GOOD ENOUGH THIS WEEK TO DREAM of getting my fitness back and setting unrealistic goals.  Is there anything better than that?  Getting to a place to...

... dare to go for it.

After pushing hard for nearly 3 hours, we had a choice.

Take it easy or do the hurtful climb?

500' in a mile doesn't sound like much...

... unless it's the last climb of a fast day.

We were gonna skip it, and then Love Watts yelled...

... WWDGD!

Huh?

What Would David Goggins Do?!

There was no choice at that point, because all of us have streeeeeeeeetch goals this summer.

It was fine.

Slower than I'd like...

... but, compared to last week waywayway better.

And so the journey begins.

The countdown to Gravel Nationals.

Here's where I'm at.

You can see my fitness score at the very bottom.
Down from over 50%, 18 months ago.

Weight, 168ish.
Up 10 lbs, 18 months ago.

Vision is still messed up.
Way off from what I considered one of my few advantages racing off road.

Can I be ready September 8th, 2024?

It's gonna be fun, 
and frustrating.

WWDGD?

Go for it.

Every
single
freakin'
opportunity.

---

168.2 lbs 
8 hrs sleep
Push Ups and Pull Ups
20 minutes recovery 
60 minutes reading + Journaling 
60

Rip On Raceday


>

WHEN THE RACE PLAN GOES TO HECK IN A HANDLEBAR

IT WAS A ROUGH START, things weren't going smoothly at all.  It was causing a lot of stress and internal turmoil.  Energy I'd hoped to reserve for...

... more important sections of the event.

Ayyyy, what to do?

What I always do... 

... but, forget to do.

Think of of the things going right...

  • I felt good
  • I'd started on time
  • My prep was perfect

... other words be grateful for the good.

My energy shifted.

I calmed down.

Focused on getting down to business.

Wound up having a spectacular day...

... at the office.

Tomorrow's race should go a lot better, and if it doesn't...

... I know what to do.

---

168.2 lbs 
8.5 hrs sleep
Push Ups and Pull Ups
20 minutes recovery 
600 minutes reading + Journaling 
56

Rip On Raceday


>

YOU INSURED FOR THAT?

WELL, THE BILLS ARE COMING and I'm thinking about you and me.  For years I've looked at health insurance as lame. Struggled mentally, sometimes economically...

... to pay that everlarger bill.

Why?

I never get sick.

Rarely, and I mean rarely, do I see a doctor.

I'm already doing all they would recommend to get better...

  • eat good
  • skip sugar
  • get plenty of rest
  • and workout regularly

... why would I spend the $ on insurance?

It feels like I'm being duped.

Well, there are these events called...

... accidents.

They happen,
and are almost completely unplanned.

So, yeah, my bills are coming in and I'm happy as being at the to of the podium at my A race...

... 'cause it looks like almost all of it covered.

Sucks to be out 1000s...

... but, way better than being out 100s of thousands.

Just putting this out there 'cause I love you...

... get covered, if ya ain't.

====

Side Note:  has anybody tried insurance for bike like BikeInsure?  Asking for myself, just found out about 'em

---

167.2 lbs 
7.8 hrs sleep
1 Rip On RaceDay Circuit
10 minutes recovery 
120 minutes reading + Journaling 
56

 


>

DO YOU LET POWER OR HR DETERMINE YOUR HARD VS EASY DAYS?

I HADN'T WORN MY HR MONITOR FOR DAYS.  It wasn't working consistently, so I left it parked in the drawer. Until today, I gave it a shot and it actually worked...

... it got me thinking about the levels of easy.

There's so easy...

  • I can barely feel the pedals
  • I can sing a song
  • I can easily talk
  • I am not sure

... and maybe a few more levels.

My goal today was to ride as close to the top of my Zone 2 as possible, without going over...

... the I'm not sure range.

I wasn't sure, because my heart rate was bouncing at the top of the range.  Meanwhile...

... my power was definitely over into a higher range quite often.

This is how I trained for decades, when I just had a HR monitor.

What's more important then...

... HR in Zone 2 or Power in Zone 2?

I'm gonna say, for me at least, HR is more important.  It is more reflective of how all systems are working given the effort and absorbs the little efforts when the terrain or other elements require a few more watts.

Here's a real world application.

When I'm racing something epic, like Leadville, I'm going off heart rate for my pacing, and using the power meter to keep things in check when I have to dig a little deeper to close a gap or clean a technical uphill section.

The reality is, for peak performance on the long efforts...

... it's good to have both.

If it's a short race, under an hour, well, you know...

... put the dadgum gadget in the back pocket and race on feel.

Same for a long day of adventuring, who cares about the data when we're out there.

Enjoy the ride.

We can analyze later.

---

168. lbs 
7.8 hrs sleep
1 Rip On RaceDay Circuit
10 minutes recovery 
120 minutes reading + Journaling 
57

Rip On Raceday


>

SHOULD WE DO A HUNDRED RACES IN A YEAR?

YA WANNA GET GOOD, be a boss, strike fear in your frenemies, be the maker of things that happen...

... instead of wondering what happened?

Race.

A lot more.

100 times/year.

Think I'm crazy?

Think it's immmm po siiiiii ble?

Then don't do it.

Don't even try.

Keep wonderin',
misreading the moves.

Or, commit.

Do:

  • 2 zwifties 
  • 2 local races
  • 2 group rides 
  • 2 of your own personal courses for PR

We all have 52 chances a year,
to race twice a week.

No excuses.
Nothing but upside.

Heck, even a brain-damaged guy like me can do it.  

This week...

  • hammering my xc race loop Tuesday
  • group ride on weekend

... slaying myself today, getting crushed by the fellas Saturday.

Gotta start somewhere.
Gonna do what hurts and what I'm comfortable with.

Twice a week.

Oh... I know you're askin'...

... Why 100 times a year?

Because, every race is different.  

We'll see a lot of different situations.  

We're trying to see 'em all, or have a reallyreallyreally good feel for what is going to happen.

Simple as that.

Experience counts.

Get some.

It's free.

---

168.6 lbs 
8.5 hrs sleep
1 Rip On RaceDay Circuit
20 minutes recovery 
120 minutes reading + Journaling 
55

Are you ready to Rip On Raceday?


>

NOT GONNA LIE

WHEN I FINALLY CAME TO, I had one thing on my mind.  Not after first being knocked out, not after the morphine and other meds wore off, days after being home...

... I wanted to say one thing.

Not gonna lie.

I was hurting.

Stunned.

How could my crazy good health take such a drastic turn in seconds...

... this wasn't what I had planned for 2024.

8 weeks later, I'm improving.

I'd leave it there, but...

... not gonna lie.

I'm nowhere near where I was just prior, nor 12 months ago, nor 2 years ago.

I'm off.

I can work 4-5 hours,
then my brain needs a break.

I can ride my bike,
but I have no power,
off-road vision is shift.

I can talk to friends,
until I can't.

Something even more weird happened though.

Something few will admit or acknowledge or maybe even notice...

... when I took that blow to the noggin' it felt like my spirit left my body.

There's a disconnectedness.

I know things aren't quite right.

Will they return or is life just going to be different?

Not gonna lie...

... this is new territory.

Now, I'm being as honest and transparent as possible in all I do.

My friend battling cancer taught me that,
the freedom of being honest.

Yes, I hid it from Surfergirl that on one of my first bike rides alone I was going down the road and thought I saw 4 ducks crossing the road in front of me...

... it was just two,
that's troubling.

Not gonna lie.

I kept riding.

Lying to myself it was all good,
hiding the truth if asked.

What is easier, being honest with ourselves and those around us or pulling the lycra over our eyes and theirs?

To remind myself of my new commitment...

... I made a special kit, see above.

That's the kind of thing I was looking forward to in 2024.

New designs, 
new patterns,
new fabrics.

The good newsy stuff.

If you're into the rawness of honesty, maybe you'll like this too.

It's patterned after one of my all-time favorite Porsche's.

Check the full kit here:  https://pedalindustries.com/collections/ngl-collection

Use this promo code on this kit to save 30%: NGL30

Code expires on 3.15.24.

---

168.6 lbs 
8.5 hrs sleep
1 Rip On RaceDay Circuit
20 minutes recovery 
120 minutes reading + Journaling 
54

Rip On Raceday

 


>

HE SWITCHED TEAM, AND IT...

TODAY AN AMERICAN WON PARIS-NICE, an 8-Day stage race in France.  A youngun, 25 years old.  He'd never done it before, and wasn't picked as a favorite...

... except he picked himself.

A long time ago.

When riding for a less professional, less scientific team he was spending his own cash on equipment and training to up his game.

Something the top teams covered and pursued relentlessly.

He jumped at the chance to upgrade to the current dominant force in European road racing this season.

Would it matter?

I'd say it is clear.

What's interesting is how many of are trapped like a monkey...

... failing to let go, when we know we should.

Not only did he upgrade his team and training, but placed a huge bet on himself in a daring and startling breakaway with fellow US racer Brandon McNulty.

When you are a pro...

... winning actually is everything.

Way to go Mateo Jorgenson.

---

168.4 lbs 
9 hrs sleep
No Strength Work
10 minutes recovery 
20 minutes reading + Journaling 
53

Rip On Raceday



 


>

HOW TO GET FASTER FOR DUMMIES

APPARENTLY, LOVE WATTS FORGOT our commitment to go easy on the way up the coast.  Which meant we had time to do the biggest climb I've done this year...

... 2 hours and 2000' of climbing for our "warm up".

At the usual time, riders flocked in and we were off.

It felt good to do my first group ride of the year...

  • to see the guys
  • get whooshed along
  • and see some higher power numbers

... until the first overpass.

Where I was off the back.

Caught on at a light.

Off again.

On again.

My breathing and wheezing needed a muffler.

On the next power climb, normally 2ish minutes...

... I needed an extra minute or three.

They were gone.

Yeah, they are nowhere near as fast as I am...

... they're a heckuvalot faster.

Am I good with that?

Yeah, they've always been faster than lit'l ol' me.

Now I just need patience to close the gap to where...

... they are less faster.

So, here's the plan that I've used many a year...

... pick a spot beyond where I got popped today.

Make it just a little further each week.

Corner by corner,
Hill by hill.

Progress > Perfection

--- 

167.6 lbs 
8 hrs sleep
No strength work today
20 minutes recovery 
60 minutes reading + Journaling 
54

 


>

What’s in YOUR bottle?

Mar 12, 2016 Todd Brown

Whatever you put in your bottles, get white tops. White tops allow you to mark your secret recipes… … leaving you and your support team one less thing to screw up.

IMG_1014

Whatever you put in your bottles, get white tops.

White tops allow you to mark your secret recipes…

… leaving you and your support team one less thing to screw up.

View Details

Hating that I hate to love this guy

Mar 11, 2016 Todd Brown

I don’t know about you but… I love to hate my fellow racers, to find something that just makes me want to stomp their guts into the ground. You know it’s not hard to do.  I find a lot to hate about myself, for example. But Smiley, Smiley just ticks me off to a whole new..

I don’t know about you but… I love to hate my fellow racers, to find something that just makes me want to stomp their guts into the ground.

You know it’s not hard to do.  I find a lot to hate about myself, for example.

But Smiley, Smiley just ticks me off to a whole new level.

First, he’s so damn nice and personable.  He’s a total giver in a sport filled with takers.  He’s that guy that brings the tent early, and takes it home late; that guy that helps you patiently fix a broken bike, even as his start time viciously approaches; that guy that asks how the family is, and the actually listens…

… and he does all this with the most beautiful pearly smile, UGH!

Second, when I told my coach about my goal to take him down she just nodded and said, “ya know, he was built to race mountain bikes; and isn’t he a nice man?”

… all without a hint of hope, #$%@!

But the real kick in the nuts, is when chatting Smiley up about an upcoming race and how svelte I am, how primed I am, how much I’m looking forward to racing the big guns like him…

… there isn’t the slightest doubt in his mind that I have no shot, NONE…

Smiley, the epitome of that guy you hate to love!

 

View Details

Shaft, ya, damn right

Feb 26, 2016 Todd Brown

Damn… my legs feel goooooooood. Right on que, iTunes serves me up the theme song to SHAFT – the 70’s Blaxion hero. Which reminds me of 0 to 1, Peter Theil’s awesome book:  Every business is successful as far as it can do what nobody else can.  Competing is stupid. Isn’t that what winning is..

shaft

Damn… my legs feel goooooooood.

Right on que, iTunes serves me up the theme song to SHAFT – the 70’s Blaxion hero.

Which reminds me of 0 to 1, Peter Theil’s awesome book:  Every business is successful as far as it can do what nobody else can.  Competing is stupid.

Isn’t that what winning is all about, doing that thing that makes a difference at the exact moment that matters?

The likelihood of me winning tomorrow is very, very, very, very, very small…

but damn, like Shaft I feel like “a bad mother”!

… and that’s worth all effort right there.

Who’s the black private dick

That’s a sex machine to all the chicks?

Shaft, ya, damn right

Who is the man that would risk his neck

For his brother man?

Shaft, can you dig it?

Who’s the cat that won’t cop out

When there’s danger all about?

Shaft, right on

They say this cat Shaft is a bad mother

Shut your mouth

But I’m talkin’ ’bout Shaft

Then we can dig it

He’s a complicated man

But no one understands him but his woman

John Shaft

Songwriters: HAYES, ISAAC

Shaft lyrics © Universal Music Publishing Group

View Details

Look At These Cowboys

Feb 22, 2016 Todd Brown

Look at these cowboys! Smiling, happy, and on the top of the podium. The two on the right, Mike and Mark, ride in our local group ride. They’ve gone from being shot out the back, to shooting off the front… simply by coming out each week and hanging on a little further. They clawed their..

tmwc podium

Look at these cowboys!

Smiling, happy, and on the top of the podium.

The two on the right, Mike and Mark, ride in our local group ride.

They’ve gone from being shot out the back, to shooting off the front… simply by coming out each week and hanging on a little further.

They clawed their way until they finished with the leaders, even winning the day.

Now they are confident hammering away, mile after mile, whether with the regulars on the local group ride or out in new territory with unknown racers.

The only shame in getting dropped on a group ride is not returning.

HEE HAW!

View Details

If you’re a cyclist in Southern California,

Feb 17, 2016 Todd Brown

and it’s raining… you have two choices: A.  Stick to your training schedule. B.  Take a day off. If you opt for A, you’re basically telling the entire world cycling is more important than: rest, family, work, reading, hot chocolate, watching movies, sleeping in, long dinners, a fireplace, singing (in the rain), visiting friends, writing..

and it’s raining… you have two choices:

A.  Stick to your training schedule.

B.  Take a day off.

If you opt for A, you’re basically telling the entire world cycling is more important than: rest, family, work, reading, hot chocolate, watching movies, sleeping in, long dinners, a fireplace, singing (in the rain), visiting friends, writing letters, etc

If you opt for B, you’re basically telling the entire world life you love every season of life… the sunny and the (occasional) rain.

Soak it in.

View Details

USA Cycling’s “Race Predictor”

Feb 16, 2016 Todd Brown

USA Cycling’s “Race Predictor” is maddeningly accurate, kinda. The sooner you sign up the higher it ranks you… because you are among the few eager beavers who sign up early. The “pros” wait until the last minute. Why? I dunno. To psych each out? To mess with the promoter? To be sure they only sign up..

race predictor

USA Cycling’s “Race Predictor” is maddeningly accurate, kinda.

The sooner you sign up the higher it ranks you… because you are among the few eager beavers who sign up early.

The “pros” wait until the last minute.

Why?

I dunno.

To psych each out?

To mess with the promoter?

To be sure they only sign up when 100% ready vs risk losing to an old diesel on an off day?

Who cares?… there’s nothing like seeing yourself ranked #1 in an event with zero chance of winning.

View Details

I look stupid…

Feb 15, 2016 Todd Brown

“You two should be out on the dance floor.” “Todd’s tired, he did a big bike race today”. (Ugh… damn woman!) I’m not on the dance floor because the lights are too bright and my dance moves will look awful.  Not, because I’m too tired. Later that night: “Lover, could we not mention the “big..

“You two should be out on the dance floor.”

“Todd’s tired, he did a big bike race today”.

(Ugh… damn woman!)

I’m not on the dance floor because the lights are too bright and my dance moves will look awful.  Not, because I’m too tired.

Later that night:

“Lover, could we not mention the “big bike race” as being the reason I’m not busting out my moves?”

“Why?”

“Because it’s embarrassing.”

“Why?”

“Because it’s kinda silly.  It’s just something I do for myself, to keep in shape, make friends and have fun.  And, it sounds stupid when you say it.”

“How should I say it?”

“Okay… and there is no right way to say it.”

“Then you better dance with me next time.”

“I look stupid when I dance under bright lights.”

“Well, which stupid do you want to be?”

View Details

How To Win The Race

Feb 12, 2016 Todd Brown

First, you must decide what is a win. Finishing? Beating you friends? Reaching a new PR? Breaking into the top 10? Standing on the top step of the podium? Winners know what winning is.

First, you must decide what is a win.

Finishing?

Beating you friends?

Reaching a new PR?

Breaking into the top 10?

Standing on the top step of the podium?

Winners know what winning is.

View Details

5 easy tricks to a lean, mean racing machine

Feb 11, 2016 Todd Brown

1.  Pick up a barbell that equals how much weight you want to lose. Imagine tossing that overboard on your next climb, or hanging it in the back of your buddy’s jersey. It’s a lot more than just the weight, it’s also all the resources that tissue is using – oxygen, nutrients, blood.  Think about that..

1.  Pick up a barbell that equals how much weight you want to lose.

Imagine tossing that overboard on your next climb, or hanging it in the back of your buddy’s jersey.

It’s a lot more than just the weight, it’s also all the resources that tissue is using – oxygen, nutrients, blood.  Think about that extra insulation on a hot day.

Getting your mind set on what that weight means is huge, and huge is not good.

2.  Weigh yourself daily.

Right after you get up, take care of business in the bathroom – pee, poop, cut your hair, trim your nails… get on the scale.

Look at that number.

If it’s higher than yesterday, what did you screw up on your diet?

If it’s lower than yesterday, what did you do right?

Track it daily in an app like Happy Scale.

You will know instantly what that milkshake at 9pm did to you.

3.  Do weight-based training… not weight training.

Climb hills often, and look at your times.

Do pull ups.

Thrashing your friends on a long, straight, slight down hill is not going to help.  Climbing with skinny guys helps.

Give your body reasons to be leaner.

4.  Eat real food, early.

Huge breakfast, good size lunch, puny dinner.

You know what eggs look like, steak looks like, tomatoes look like, bananas look like, avocados look like.

If you can’t identify the ingredients of what you are eating, it’s probably not real food.

Real Food + Real Early = Real Results

5.  Drink lots of water.

Most of the time you think you are hungry, you are really thirsty.

Drink early, and drink often, but don’t drink late in the day unless you want to get up all night.

Let’s set the table:  Chris Froome produces less power now than when he first joined the pro peloton.  Chris Froome demolishes the competition.  One reason (confirmable), he weighs 20 lbs less than he did in 2007.

…. now pass me the 85% dark chocolate.

View Details

My goal last year was to ride less, and get faster

Jan 27, 2016 Todd Brown

My goal last year was to ride less, and get faster. Mission accomplished. My unwritten, back of the mind goal was to keep the riding around 10 hours/week. Can’t say it was shocking that Strava had me down for 521 hours in 2015, but I was a little surprised at how spot on my estimate..

fontana face shot

My goal last year was to ride less, and get faster.

Mission accomplished.

My unwritten, back of the mind goal was to keep the riding around 10 hours/week.

Can’t say it was shocking that Strava had me down for 521 hours in 2015, but I was a little surprised at how spot on my estimate was.  Of course, that includes vacation weeks, sick days etc… but still…

10, is less than 12 and less than 15 and a lot less than 20.

Why 10?… because I have other things I want to accomplish… things that actually matter.  Not that being in great shape doesn’t matter, right?

How?… we’re talking how I got faster – I’ll be brief here, and more detailed later.

First, I rested more.

Second, I lost weight.

Third, I kept my equipment in great condition.

Fourth, I rode with faster (than me) guys.

Getting faster in less time is kinda like a giant ball of yarn, it’s gonna take me a bit to unravel it all… but I promise I won’t hold back, and I’ll keep sharing what works and what doesn’t work.

View Details

Sometime you just have to pick one.

Jan 24, 2016 Todd Brown

Sometime you just have to pick one. Right now I pick to focus on MTB Marathon Champs. I’m picking this over MTB XC Champs, Whisky 50, Leadville, all the road races… because, it’s the one I stand the best chance of winning. You have to pick one, or the training just isn’t good enough… quickly..

Sometime you just have to pick one.

Right now I pick to focus on MTB Marathon Champs.

I’m picking this over MTB XC Champs, Whisky 50, Leadville, all the road races… because, it’s the one I stand the best chance of winning. You have to pick one, or the training just isn’t good enough… quickly you become jack of all trades master of none.

View Details

The new SPEED kit

Oct 05, 2015 Todd Brown

You want a kit that’s as aero as possible… take advantage of these details on your next kit. Hide your zipper in the Zipper Garage.  Don’t let that thing flap around in the wind, hide it. Your Speed arm band provides excellent compression and an invisible air profile. Stay cooler with our aerolite mesh side panels...

You want a kit that’s as aero as possible… take advantage of these details on your next kit.

Hide your zipper in the Zipper Garage.  Don’t let that thing flap around in the wind, hide it.

zipper garage

Your Speed arm band provides excellent compression and an invisible air profile.

speedsleeve

Stay cooler with our aerolite mesh side panels.

aeromesh

Your Speed leg bands keeps the your bib in place, provide excellent compression and an invisible air profile.

speedleg

Keep your valuables locked up in the zippered pocket and you visible with the reflective aero cover.

aeroreflective pocket

We use this design to highlight the quality of our printing, notice how the design flows from Jersey to Bib.

front of speed kit

… the design shows how well your panels will line up, across the pockets, across the zippers too.  This looks like a skin suit, but it’s our Speed kit.

back of speed kit

print details

For visibility on the road, we printed the butt panel or our Speed bib in our yellow.

butt panel of speed kit

View Details

Save a cycling life… invoke rule #1

Sep 17, 2015 Todd Brown

Your friend finally got a bike and starts riding… to save his cycling life you must invoke Rule #1. You could have a heart to heart over a latte, or just forward this email. Secret rule number 1:  Never, ever, ever skimp on the bib! You’re sitting on that thing… for hours!  Your bib must:..

Your friend finally got a bike and starts riding… to save his cycling life you must invoke Rule #1.

You could have a heart to heart over a latte, or just forward this email.

Secret rule number 1:  Never, ever, ever skimp on the bib!

You’re sitting on that thing… for hours!  Your bib must:

 be comfy, caress you, protect you,

through mud, rain, dirt and sun and sweat.

This is the union of all unions.

You screw up your bib choice and that union is gonna end quickly and ugly.

 Newbs don’t get this

They are so freaked out over Lycra they buy the cheapest thing possible knowing/thinking/hoping they’ll toss it after one ride.

Whoops… even cheapo bibs are so much better they keep wearing them, eventually wasting hard-earned dollars on chamois butter.

That’s not you.

You know better

You know quality bibs are the apparel equivalent of an outrageously expensive carbon fiber frame.

We have a team so thrifty, they buy the cheap jersey and come to us for the bib.

Why would you do that?

Because it matters!

Great bibs shouldn’t cost you an arm and a leg… they should just be great.

  1. Your bibs should be made of Italian fabrics, they are the best.  The Italians are so into fabrics and fashion and cycling!  Don’t experiment, they’ve got it mastered.
  1. Every single panel of the bibs you choose should be made of 100% polyester because polyester is the softest and most elastic of fabrics. And those panels need to be expertly cut every time and comprised of just the right polyester so you get the perfect amount of compression.  Plus, when you use polyester, you can print every single panel and create striking designs.
  1. Your bibs should have a pad that fits like a loving glove, no matter how long you ride.  The pad should be anatomical perfection, and gender specific.  It should be stretchy.    And, AND!, the pad has got to be placed and sewn in the correct location.  Critical stuff here.  Get it wrong and you’ll look like a banana smuggler and feel a lot worse.

At the end of your ride, you must lovingly and thankfully step out of your bibs…

you might want to stay in them all afternoon…

Take a shower.  Clean up.

Wash your bibs inside out, so the print stays crisp.

Air dry your bibs after the spin cycle.

Take care of your bibs and they will take care of you.  Really.

Should you be having anything less than an awesome experience with your bibs, you may want to check out our line up.

We’ll make sure you feel as warm and cuddled as your bits and pieces will when you ride in our bibs.

May all your rides be comfortable!

PS… our latest kit, called Speed, could be just what your looking for.

 

View Details

Skipping School

Sep 15, 2015 Todd Brown

It’s Tuesday morning, and it’s raining… and I stayed in bed and skipped the TMWC. Now what if this turns out to really be an El Nino year? 1.  We’ll get all kinds of random training in, making us more like surfers who depend on good waves to surf their arms off and no waves..

IMG_0371

It’s Tuesday morning, and it’s raining… and I stayed in bed and skipped the TMWC.

Now what if this turns out to really be an El Nino year?

1.  We’ll get all kinds of random training in, making us more like surfers who depend on good waves to surf their arms off and no waves to recover and wait for more great surf.

2.  We’ll have many days of hero dirt vs many days of moon dust.

3.  We might… just might… Man and WOman up and learn to ride with wet socks for more than 10 minutes because it’s Tuesday and that’s what we do.

Until next week… #nomatterwhat.

View Details

“That’s right! Ice… man. I am dangerous.”

Sep 05, 2015 Todd Brown

Well, hell. Jeff, my great friend, riding buddy of 30 years, confidant and all around nicest person you’ll ever meet is in the hospital, under the knife… 50% of his bike-related hospital trips (6) have been on rides with me, two within 15 months. %^&*, is about all I can say about this. His wife..

do not jump

Well, hell.

Jeff, my great friend, riding buddy of 30 years, confidant and all around nicest person you’ll ever meet is in the hospital, under the knife…

50% of his bike-related hospital trips (6) have been on rides with me, two within 15 months.

%^&*, is about all I can say about this.

His wife is not happy, with either of us.  We’ll probably be banned from ever riding together again.  Can’t say I blame her one bit.

We’re just a couple of 53-year old knuckleheads… doing what we love.

This time we were on Tidal Wave, a rockin’ mountain bike trail with humongous banked turns and more than a few some what large table top jumps.

We had just watched what looked like a helmet mounted to a bike rip the course, getting massive air.  The kid was probably 10.  He even had a GoPro.

It looked so fun, “let’s just roll” the course.

It was fun.  Super fun.  Even when Jr took a tumble and shredded his kit it was fun.

We HAD to take a second run.  The park was closed, lifts were stopped.  We were the last kids on the mountain.  Boys being boys, we rode past the Do Not Ride Up Trail sign to the very top.  Epicness awaited.

I begged to rest for moment, to get some air in my sea-level lungs.  The locals acquiesced.

Fresh and ready, we entered the course slowly.  There was no jockeying for position, just a simple roll out and down the course with huge grins.

The builder of the course is a genius.  In no time, you get in a rhythm and quickly gain confidence and speed.

Zooooooooooom.

I waited at the bottom.  And waited.

I was riding backup.  It was very steep.

Matt rolled around a corner towards me.  He had started last.

Jeff was not good:  left clavicle in 3 pieces, right wrist in two pieces.

The long walk to the car, was long, too long.

Short drive to the hospital….

“Now the doctor came in stinking of gin
And proceeded to lie on the table
He said Rocky you met your match
And Rocky said, doc it’s only a scratch
And I’ll be better I’ll be better doc as soon as I am able.”

Rocky Raccoon – Lennon/McCartney

… heal fast my fast friend.

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Writing in a stranglehold

Sep 01, 2015 Todd Brown

So, I’m going to write a book. This topic has been burning and brewing for way too long. The question I have right now is can I write the entire book while listening solely to Ted Nugent’s Stranglehold?

So, I’m going to write a book.

This topic has been burning and brewing for way too long.

The question I have right now is can I write the entire book while listening solely to Ted Nugent’s Stranglehold?

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I. Engine

Aug 09, 2015 Todd Brown

Kozo Shimano said, the problem with cycling is the engine is weak. Ouch. He was right. We are weak. My motorcycle ripped. It had 50 horses. We are clever. On bikes we sprint faster than horses and soar like eagles. Eat great. Get rest. Take care of your engine.

Kozo Shimano said, the problem with cycling is the engine is weak.

Ouch.

He was right. We are weak.

My motorcycle ripped. It had 50 horses.

We are clever.

On bikes we sprint faster than horses and soar like eagles.

Eat great. Get rest.

Take care of your engine.

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Sprinting

Aug 07, 2015 Todd Brown

13 hours ago Kevin Wayt Great race tonight TB! 11 hours ago Kevin Wayt Wish I could sprint with you guys at the end…:-( 11 hours ago Todd Brown PEDALindustries You can Kevin. We just need to work once it. I’ll show you a few tricks pre race next week.11 hours ago Kevin Wayt Great! Can you lend me some power..

  1. Kevin WaytKevin Wayt Great race tonight TB! 
  2. Kevin WaytKevin Wayt Wish I could sprint with you guys at the end…:-( 
  3. Todd Brown PEDALindustriesTodd Brown PEDALindustries You can Kevin. We just need to work once it. I’ll show you a few tricks pre race next week.
  4. Kevin WaytKevin Wayt Great! Can you lend me some power too :-) Remove
  5. Todd Brown PEDALindustriesTodd Brown PEDALindustries No. But I can show you how to get some power on your own and how to steal some from others (I guard mine like a squirrel guards his nuts – and it does take balls to have power). Sprinting is an art form, it takes a calm, calculating devilish will. To really do it right you must commit well before the race, you must be willing to vomit, be able to hold your breath until your ears hurt, be able to turn your legs over long after they have turned to stone, and and and and and and do all this with a Gatsby-foolish grin… top down and scarf blowing in the wind on a lazy summer day. Got it? Probably not… But you can have it.
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How To Ride In A Group

Jul 21, 2015 Todd Brown

(From TMWC FB Group Discussion) Gabriel sent me a question about tonight’s crit – should he go and what should he do during the ride.  Dave and Ryan and the rest of ya feel free to jump in here: Gabe it’s a great idea. I’ll be down there early. Warm up with me… in the meantime here are some basics..

great park

(From TMWC FB Group Discussion)

Gabriel sent me a question about tonight’s crit – should he go and what should he do during the ride.  Dave and Ryan and the rest of ya feel free to jump in here:

Gabe it’s a great idea. I’ll be down there early. Warm up with me… in the meantime here are some basics to consider:

Always keep your fingers looped around the bars – thumb and forefinger should be touching in case you hit an unseen bump (learned this from the great Nelson Vails)


Never overlap wheels (learned from Experience)


Never stop pedaling – apply your brakes when needed but never, ever stop pedaling and slam on your brakes at the same time (learned from the legend Bob Bills).


Be vigilant – trust no one to be thinking or caring about you -> IQ decreases as race duration and speed increases.


Pay attention to wind direction – take your pulls when it’s time then get some shelter and rest.

… and remember, it’s supposed to be fun, so have fun!

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Never heard of that before

Jun 10, 2015 Todd Brown

“Never heard that before”… I’ve heard that response to one of my ideas countless times. This time, I had the idea to do a rolling road closure for our annual charity bike ride… like they do for funerals. How cool would it be if we could do the TMWC with Sheriff’s escort for the ride?…..

sheriff escort“Never heard that before”…

I’ve heard that response to one of my ideas countless times.

This time, I had the idea to do a rolling road closure for our annual charity bike ride… like they do for funerals.

How cool would it be if we could do the TMWC with Sheriff’s escort for the ride?… I’m trying to make that happen.

Doing the unusual is never easy, but nearly always worth it.

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Is your sale sucking your essence?

May 22, 2015 Todd Brown

Seems like everybody has something on sale this Memorial Weekend, and it’s got me wondering. Are we putting things on sale because business is slow or because the particular product wasn’t a seller… in other words are we blowing out the crap, are we discounting our brand equity, is the sale sucking the sexy from..

Seems like everybody has something on sale this Memorial Weekend, and it’s got me wondering.

Are we putting things on sale because business is slow or because the particular product wasn’t a seller… in other words are we blowing out the crap, are we discounting our brand equity, is the sale sucking the sexy from our essence?

What would be a better way to reward our customers without using the word or concept of On Sale?

Would an email directly to our most rabid fans with this flavor be more effective…

Subject: We like you!

Hi SuperRabidFan, we know you love our gear because you buy a lot of it and we think you deserve X% off this Memorial weekend.

Here’s the new and cool stuff, and below are some things we need to move out for even more of the new and cool… the X% applies to your entire purchase – new and old.

 Thanks for being awesome!

 

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The biggest bike race promoter is?

May 07, 2015 Todd Brown

Biggest hotel chain in the world? AirBnB BIggest taxi company in the world? Uber BIggest bike race promoter in the world? STRAVA

Biggest hotel chain in the world? AirBnB

BIggest taxi company in the world? Uber

BIggest bike race promoter in the world? STRAVA

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If I ride my bike today…

May 04, 2015 Todd Brown

If I ride my bike today… The wind will blow through my hair The sun will shine on my face My mind will clear My body will rev up I might: Meet someone new Get a flat Have an encounter with a car Slam on the brakes Find a new path or perspective Some things..

If I ride my bike today…

The wind will blow through my hair

The sun will shine on my face

My mind will clear

My body will rev up

I might:

Meet someone new

Get a flat

Have an encounter with a car

Slam on the brakes

Find a new path or perspective

Some things are given, many things are possible.

That’s life… on a bike.

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New Blood at USACycling… springs hope!

Apr 30, 2015 Todd Brown

It’s been years, no decades, since USA Cycling has made an exciting announcement. A new CEO: YOUNG. ACCOMPLISHED.  Here’s to much success for Derek Bouchard-Hall. After retiring from cycling in 2002, he attained an MBA from Harvard Business School and began a career in consulting with Ernst & Young in Boston and then with McKinsey..

It’s been years, no decades, since USA Cycling has made an exciting announcement.

A new CEO: YOUNG. ACCOMPLISHED.  Here’s to much success for Derek Bouchard-Hall.

usa cycling ceo

After retiring from cycling in 2002, he attained an MBA from Harvard Business School and began a career in consulting with Ernst & Young in Boston and then with McKinsey in London. At McKinsey, Bouchard-Hall focused on designing and implementing change programs across a range of commercial and governmental organizations. He joined Wiggle in 2011 where he rose to assume leadership of the international business of the rapidly growing global online retailer.

read more

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I don’t need to be the fastest…

Apr 22, 2015 Todd Brown

I don’t need to be the fastest guy on the ride, I just want to ride with people that are getting faster.

I don’t need to be the fastest guy on the ride,
I just want to ride with people that are getting faster.

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2 things all champions know

Feb 26, 2015 Todd Brown

  All champions know exactly what they want.  They can see it, taste it, feel it, touch it, hear it.  What they want is crystal clear. More importantly they know why they want it. No matter how gnarly the challenge if the why is big enough, the how always presents itself. When the champion arrives..

be a champion

 

All champions know exactly what they want.  They can see it, taste it, feel it, touch it, hear it.  What they want is crystal clear.

More importantly they know why they want it.

No matter how gnarly the challenge if the why is big enough, the how always presents itself.

When the champion arrives at the destination sublime satisfaction is there to greet, because the champion knows why it had to happen, had to be.

This TED talk is awesome.

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Why road racing makes you better:

Feb 23, 2015 Todd Brown

If your training is pretty good, you will get dropped… and lose minutes, you won’t even be able to see the leaders. If your training is excellent, you will finish in the middle of the pack… but you won’t be on the podium. If your training is outstanding, if there’s nothing more to do, add..

If your training is pretty good, you will get dropped… and lose minutes, you won’t even be able to see the leaders.

If your training is excellent, you will finish in the middle of the pack… but you won’t be on the podium.

If your training is outstanding, if there’s nothing more to do, add or subtract… you could place, you might even win.

Road racing demands ALL you can do.

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My 1 leg vs his 2 legs

Feb 19, 2015 Todd Brown

The large man I roll past mutters “1 of your legs equals both of mine”. I bit my tongue, it was more like his belly was 3 times the size of mine. When it comes down to speed on a bike a lot of it simple math and physics. Want to go faster, lose weight. It’s not..

The large man I roll past mutters “1 of your legs equals both of mine”.

I bit my tongue, it was more like his belly was 3 times the size of mine.

When it comes down to speed on a bike a lot of it simple math and physics.

Want to go faster, lose weight.

It’s not unique to cycling, it’s the same in running, business, serenity.

They call it dead weight for a reason.

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4 Mistakes To Avoid When Ordering Custom Cycling Gear

Oct 02, 2014 Todd Brown

Are these 4 Mistakes are costing you time and money? 1.  Bad art.  .jpg, .png, .doc, etc are not the formats your manufacturer needs or can ultimately use.  What you need is Vector Art, and those files are going to end with .ai or .pdf.  Note, saving a .jpg as .ai does not make it..

Pedal Vest Art

Are these 4 Mistakes are costing you time and money?

1.  Bad art.  .jpg, .png, .doc, etc are not the formats your manufacturer needs or can ultimately use.  What you need is Vector Art, and those files are going to end with .ai or .pdf.  Note, saving a .jpg as .ai does not make it vector.  If you can’t get the original files then a good vendor will be able to help you turn your art to vector art, and most likely will give you a copy for future use.

2.  Bad color.  Saying we like a bright red is nice, but if you want your gear to have that red you must get in front of a PMS Chart and indicate the PMS color you want.  PMS is short for Pantone Matching System, and every printer in the world works from that system.  If you and I pick RED 186 from the chart for your color, then we’ll get you RED 186 on your gear.

3.  Bad budgeting.  Know what you can afford and go get the best possible gear you can get for your money.  Asking “how cheap can I get a jersey” is not the way to go.  Stating I have $X, what’s the best product you have if we order quantity X is the way to get the most bang for your buck.

4.  Bad vendor selection.  Websites are a great way to find vendors, and there are lots of brilliant ads you see for gear.  But, you should always get referrals from current customers and test the gear yourself.

Custom cycling gear is expensive.  Whether you are buying cycling jerseys for the company to wear at a gran fondo, or a custom canopy to gather under, or custom cycling socks to kick around on and off the bike being prepared will make that purchase go much smoother and come out a lot better.

Vector Art. Check.

PMS Colors. Check.

Budget. Check.

Referrals. Check.

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How Do You Know Your Pricing Is Right?

Sep 23, 2014 Todd Brown

Recently, a very good customer asked me to match a competitor’s ridiculous deal on cycling clothes. While I appreciate the opportunity, let’s face it these requests can pop your balloon. Confident in my product and service, I stuck to my price for the simple reason that if I go down that road inevitably it’s the..

kevins email

Recently, a very good customer asked me to match a competitor’s ridiculous deal on cycling clothes.

While I appreciate the opportunity, let’s face it these requests can pop your balloon.

Confident in my product and service, I stuck to my price for the simple reason that if I go down that road inevitably it’s the customer who loses.

I can’t deliver 100% of my virtuous love at a slut’s price.

I didn’t expect to receive the email above… but, I did.  It’s the kind of email that make me want to walk over hot coals for my customer.

This is not a compliment to me as much as it is to Kevin, because Kevin is building a successful bike shop in a competitive market by devoloping relationships with his customers.  I’ve seen him in action.

I’m just lucky enough to have great, awesome customers.

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Growing Cycling By Design

Sep 06, 2014 Todd Brown

We love riding bikes. Love it. We’re doing all we can to grow the sport. We invite others to ride with us. We teach the new riders what it’s all about. We put on fun events – rides and education. We create fun retail apparel to share the love. We scour the globe for great..

we love cycling

We love riding bikes.

Love it.

We’re doing all we can to grow the sport.

We invite others to ride with us.

We teach the new riders what it’s all about.

We put on fun events – rides and education.

We create fun retail apparel to share the love.

We scour the globe for great custom products regular folks will love and can afford.

Growing cycling by design means we do all these things on purpose, with an eye for great design.

We hope you love what we do, and when you don’t that you’ll tell us what we can do better.

Ride On!

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How To Value The Real Estate On Your Cycling Gear

Jul 12, 2014 Todd Brown

We get asked all the time, “How much should I charge XYZ to be on our team gear?” This question implies cash, which is always good. Truth is we all want as much as we can get – sponsors and teams.  So let’s get it. Anybody asking for sponsorship needs a plan to answer these..

We get asked all the time, “How much should I charge XYZ to be on our team gear?”

This question implies cash, which is always good.

Truth is we all want as much as we can get – sponsors and teams.  So let’s get it.

Anybody asking for sponsorship needs a plan to answer these questions:  how many events will you attend? how many people will be on the team?  how committed and effective you are with Social Media? how likely are you to get press coverage?  what will you use sponsorship for – travel, gear, living expenses?  can you do some guerrilla marketing or sampling at events? etc.

Sponsors need to ask themselves these questions:  what return am I looking for – customers, sales, a measurable metric?  am I doing this just because I love the sport and want to help some people/give back?  can I afford to give cash or is my product industry related and product could be adequate?  does this team represent my company/brand well?

This picture has excellent guidance on the value of each location on your cycling gear – don’t be emotional about this.  Who goes where should be related to the value they are brining to the time. The pic is from a very detailed article posted by Cycling News.  I highly recommend it.

sponsorship value pic

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For The Record

May 15, 2014 Todd Brown

Lately, I’ve been getting a lot of inquires and referrals from outside the cycling industry. For the record, as much as I think we are in the bicycle business, and as much as all our biz dev is directed there, the majority of our business is serving up delicious promotional products for our long time..

Lately, I’ve been getting a lot of inquires and referrals from outside the cycling industry.

For the record, as much as I think we are in the bicycle business, and as much as all our biz dev is directed there, the majority of our business is serving up delicious promotional products for our long time friends and customers.

And that’s the awesome truth.

I think it was C. Sheen that said “winning” first, but I’ll second that and add a dollop of Thank You to our wonderful fan base.

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Chris Carmichael: What I Learned

Jan 15, 2014 Todd Brown

When I planned this years SoCal Cycling Summit I was truly excited to have America’s best known cycling coach on board: Chris Carmichael. As the event neared, and more and more negative press came out regarding Lance, I was a little worried.  Some sponsors didn’t want to be involved because of the association between Chris..

pic w crhis

When I planned this years SoCal Cycling Summit I was truly excited to have America’s best known cycling coach on board: Chris Carmichael.

As the event neared, and more and more negative press came out regarding Lance, I was a little worried.  Some sponsors didn’t want to be involved because of the association between Chris and Lance.  Some people said the same thing.

Fortunately, this has never been about sponsors it’s been about us and our desirie to bring the best and brightest to our town to kick off our season and further connect this community we all love.

So, while I respect and get those decisions, I pressed on because I wanted to hear from the man that legitimized professional cycling coaching and has been a true pioneer, the guy who has a thriving business in an industry known to run on financial fumes, the guy who’s coaches have helped people I know personally to reach peak potential.

Here’s what I learned:

First I learned that Chris is a very humble, soft spoken, thoughtful human being.

He’s very, very smart.

All our interactions were professional, with a uncommon kindness and gratitude.

He has tremendous vision, and consequently a good feel for what works.

Chris’ story telling skills are great, and this is where he really lit up his presentation.
The stories from inside the pro peloton  were hilarious.  I reveled in his accounts of the early 7-11 days, the days that inspired me to try the road myself while living in Utah so far away from my surfing life.

During the evening, as I drifted between those accounts woven into real-life cycling advice and my own pressures to pull off a good event I learned Chris is a good guy to have involved, and a good guy to keep an eye on.  Genuine inspiration and hope shined on the faces of my friends as they allowed the pressures of life to move to the back and the dreams of a moment or two of personal cycling triumphs to be front and center.  It’s good.

Of course, I also learned a ton of stuff about the Time Crunched Cyclist… but you can read the book for that.

Three cheers to all who attended, helped, sponsored, and supported.

Now, go ride your bike!

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Why every town needs and often has a TMWC

Dec 20, 2013 Todd Brown

Because it’s fun to ride with and meet new people. Because faster people make me better. Because the same course shows improvement. Because the same time makes it dependable. Because fast folks need a way to give back and help new folks. Because together we achieve more. Because if I know you will be there,..

Because it’s fun to ride with and meet new people.

Because faster people make me better.

Because the same course shows improvement.

Because the same time makes it dependable.

Because fast folks need a way to give back and help new folks.

Because together we achieve more.

Because if I know you will be there, I’ll get outta bed.

Because you give me real feedback.

Because that doughnut is easier to drop if I know the consequence is being dropped.

Because it’s a diverse group that enriches my life.

Because I like people. Because we can engage for good.

Because we can support each other professionally.

Because I get back early and can get my work done.

Because my lover gets it that I need a hobby and an outlet.

Because we support each other in sickness and health.

Because old kids like beating old guys they thought were fast.

Because old guys like seeing new, young blood.

Because runners are people too (and their running days are numbered).

Because it’s good to teach others how to ride in a group and the tactics to stay on – should they ever want to race.

Because it’s just once a week.

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This Is Pedal Industries

Dec 10, 2013 Todd Brown

                 We’ve been hauling for the last 12 months.  It’s been a blast. First was GTB – Off The Bike Branding – more here. Next was bringing more lifestyle to cycling with Damion. Then we had Joe Friel come  to Oakley which lead to BiciFire. And now we..

           

    

We’ve been hauling for the last 12 months.  It’s been a blast.

First was GTB – Off The Bike Branding – more here.

Next was bringing more lifestyle to cycling with Damion.

Then we had Joe Friel come  to Oakley which lead to BiciFire.

And now we are focused on unveiling Dusty Shins.

With all this going on, I felt it necessary to create a mother ship.  There is no way I could do all this alone, so a name representative of what we are doing was kicked around. Hence, we have christened the ship Pedal Industries.

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How The Boogie Man Can Make You Faster, Better, Stronger

Dec 07, 2013 Todd Brown

There’s a new dude on our ride. He’s a goof. Sits on, and sits on, and then punches my ticket when it counts. He’s the Boogie Man as far as I’m concerned, a real you know what. AND, his riding style is just off the range of acceptable so as to add a few extra..

There’s a new dude on our ride.

He’s a goof.

Sits on, and sits on, and then punches my ticket when it counts.

He’s the Boogie Man as far as I’m concerned, a real you know what. AND, his riding style is just off the range of acceptable so as to add a few extra beats a minute – probably wasting what little adrenaline I might have as well.

This is just the kind of person one would like to ride away from – easily.  Ho-hum, off with you.

But, my boogie man is getting faster.  He’s hanging on longer, and I do fear he’s going to pass me up.

Propelled by the twin motivations of beating the Boogie Man when it suits me and the even more awesome terror of being whipped, I am focused.  The troops are being rallied: better food, sleep, training.

Hopefully the Boogie Man gets really, really fast.  That will make it a great season for sure.

I’ll thank him someday, might even get to know him.

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Cat D – Let Them Dope and Race

Nov 23, 2013 Todd Brown

Fighting doping is a loser. Let’s roll with it. Keep testing, and those that get caught just move on to a new category called Category D. No bans, no suspensions, no returning after time served. Keep racing boys and girls. Are you pro? Cat 2? Masters super star?  We have a league and level playing..

Fighting doping is a loser. Let’s roll with it.

Keep testing, and those that get caught just move on to a new category called Category D.

No bans, no suspensions, no returning after time served. Keep racing boys and girls. Are you pro? Cat 2? Masters super star?  We have a league and level playing field for you.

Cat D will grow the sport.

Body building gave up a long, long time ago. They have doped and natural competitions. It’s a bigger market place.  Conversely, NFL, NBA, WWE all turn a blind eye. But they aren’t lifelong sports like body building and cycling.  Cat D will extend blown careers, maybe indefinitely.

Cat D will bring in new sponsor dollars.

New sponsorship dollars will flow in for Cat D products. No more shadow doctors, now the DR. Fuentes of the world can advertise. No more mystery drugs, the makers of Clenbuterol can have the coveted butt panel on racing bibs.

Cat D will give hope.

As Cat D heroes race for decades and extend their careers beyond rediculous, drug makers will have new heroes to give real hope to the aging and decrepit.

I woke up from a bad dream once that I had cancer.  At the end, I was stoked because Lance had shown that restored, even improved, performance was a reality.

Cat D will save money.

No more testing and re-busting previous dopers. We can concentrate resources on keeping the natural racers honest.

Send the Cat D racers off first on the race course. Doped to the gills, they can blast down the road at moto speed and clear the path for natural racers to follow. Okay, that’s a stretch but we can get faster motos with their own doping product sponsors.

Cat D will create genuine interest again.

Cycling is a lifelong sport, and most of us aren’t willing to risk our health, so our “natural” interest will ideally be on the natural Pro’s competition.

The natural results will be more attainable and something a youngster could actually hope to achieve and therefore see a future for themselves in the sport.

Cat D fans, like WWF fans, will exist and thrive and not be mocked as fools. Their heroes – Lance and Tyler and Roberto and Eddie and… will race on, and be cheered on.

Think I’m nuts?  Think about it, really think about it.

Cat D: Dope on, Do what you want, Don’t stop racing.

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Never Stop Pedaling

Nov 15, 2013 Todd Brown

It’s pretty simple, right?

It’s pretty simple, right?

dont stop pedaling

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SoCal Cycling Summit

Oct 19, 2013 Todd Brown

In 2012, I had the idea to bring the top thinkers, innovators and products to our friends in Southern California. Jan 2013 we had our first event with Joe Friel at Oakley.  Joe’s knowledge and presentation top notch – mind expanding.   275 people attended.  It was awesome.  We gave away thousands and thousands of..

In 2012, I had the idea to bring the top thinkers, innovators and products to our friends in Southern California.

Jan 2013 we had our first event with Joe Friel at Oakley.  Joe’s knowledge and presentation top notch – mind expanding.   275 people attended.  It was awesome.  We gave away thousands and thousands of dollars in product.

For 2014, Chris Carmichael will be joining us at Oakley.  It will sell out for sure.  The sponsors are back, plus some BIG surprises.

Click here for details.

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A Special Place

Oct 10, 2013 Todd Brown

There is a special place in my heart for bike shop owners. For most, it’s a hardy road/path they ride; full of risk, danger, adventure and friendship. Pushed by a personal love for their own bike experience, they set off to share their truth of what makes life great and worthy. For some it’s to..

There is a special place in my heart for bike shop owners.

For most, it’s a hardy road/path they ride; full of risk, danger, adventure and friendship.

Pushed by a personal love for their own bike experience, they set off to share their truth of what makes life great and worthy. For some it’s to do it better, for others to do it different, and for all to just do it.

To own a bike shop, and live the dream.

The love and passion ebbs and flows.

Competition is tough, much tougher than any three week tour or off road century. Everyday they compete with other specialty shops, big box stores, the internet, etc.

In my travels, I get to meet with them personally. Sometimes, at the end of the day I feel like I’m greeting them at the top of a brutal climb. Other times, early in the morning, they have a sense of warming up and readying themselves for a challenging day in the saddle.

Call me sentimental, but I really do pray for their survival. I hope for their success.

May they have the courage to make it to the next smiling child getting a first bike, the next adult sharing how their health has improved.

If you share this sentiment, stop by your local shop and give that man or woman a hug. Send an anonymous thank you note. Buy a gift card to the local restaurant for them and their family to enjoy.

Trust me, they need a little love. Today.

 

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Fall!

Sep 28, 2013 Todd Brown

Fall could be my favorite time of the year to ride, at least it is right now. The weather this week has been wonderful, and getting out today to ride Canyon Velo with the usual suspects was perfect.  

Fall could be my favorite time of the year to ride, at least it is right now.

The weather this week has been wonderful, and getting out today to ride Canyon Velo with the usual suspects was perfect.

2013-09-28_1317  2013-09-28_1320photo12013-09-28_1318

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How we raised over $1000 for local high school MTB scene on a free bike ride

Aug 21, 2013 Todd Brown

Why did Robert (Robot) and Craig personally cut checks of $323 each for the local high school mtb teams?  Why did David and Patrick kick in $100 each? About 12 years ago, 4 of us started riding on Tuesday mornings… we jokingly called it the TMWC (Tuesday Morning World Championships). Fast forward to July 2013,..

Why did Robert (Robot) and Craig personally cut checks of $323 each for the local high school mtb teams?  Why did David and Patrick kick in $100 each?

About 12 years ago, 4 of us started riding on Tuesday mornings… we jokingly called it the TMWC (Tuesday Morning World Championships).

Fast forward to July 2013, the ride had grown to the point that we jokingly put on a TMWC Invitational Fundraiser.

We created kits.

kits

We created T-shirts.

We blasted on FB and Strava.

50 people showed up! (we used to be thrilled with 8, and we average about 20)

The event was free.  If someone bought a tshirt or jersey or donated on top, that went in the kitty.

In all, we cleared $1,100 for the kids.  Personally, I was stoked… and so were the MTB teams.

But then Robot got the bug and shouted out on email he was matching it.  Craig followed, then Patrick then David.

Cool beans.

I’m already looking forward to next year.

 

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When you started vs when you finished

Jul 24, 2013 Todd Brown

When did you ride your first bike? Do you remember your first “ouchie”? How soon did you chuck the training wheels? Who were your first riding buddies? What was the name of the local bike shop or catalog you’d drool over? Where did you love to ride? … If it’s been a while, it is..

rad rick

When did you ride your first bike?

Do you remember your first “ouchie”?

How soon did you chuck the training wheels?

Who were your first riding buddies?

What was the name of the local bike shop or catalog you’d drool over?

Where did you love to ride?

… If it’s been a while, it is – after all – like riding a bicycle and it will make you smile, so get back on: get a new bike, get fresh ouchies, meet new riding buddies, find a new bike shop, discover new terrain.

PS… ignore the shameless self-promotion when you click on the image, unless you really like that image… in that case, we brought back Radical Rick and he’s available – if you like that sort of thing.

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Let’s Make Some Noise

Jul 05, 2013 Todd Brown

I love Vuvuzela’s… at Formula 1 Racing, World Cup Soccer and now bike racing. The Path handed them out at Over The Hump and they were a huge hit!  

vuvuzelaI love Vuvuzela’s… at Formula 1 Racing, World Cup Soccer and now bike racing.

The Path handed them out at Over The Hump and they were a huge hit!

path vuvuzela

 

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Caution: Our brand owns this event

Jun 12, 2013 Todd Brown

“Caution” tape is a great way to own an event.  Promoters are often in need of the tape, and will willing use your tape with your brand at little to no cost to you.

“Caution” tape is a great way to own an event.  Promoters are often in need of the tape, and will willing use your tape with your brand at little to no cost to you.

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How to value your kit branding

Jun 06, 2013 Todd Brown

Super useful… the whole article  

Super useful… the whole article

 

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Report from Stage ll of Amgen Tour of California

Jun 01, 2013 Todd Brown

Descending to Palm Springs from the high mountains was pretty cool, and then it was hellishly hot. How hot? While gasping for air, I noticed an unusual sensation in my mouth.  My teeth were warm, not hot, but definitely much warmer than 98.6. The records show it was 115 and climbing, and we still had..

Descending to Palm Springs from the high mountains was pretty cool, and then it was hellishly hot.

How hot?

While gasping for air, I noticed an unusual sensation in my mouth.  My teeth were warm, not hot, but definitely much warmer than 98.6.

The records show it was 115 and climbing, and we still had the climb to the Tram ahead of us.

“You may say to yourself, how did I get here?” or maybe, why are you doing that?

Before you judge too quickly, understand that anytime you get a chance to ride a pro course ahead of the pro’s it’s a totally awesome experience.

The locals cheer you on, because they think you are pro.

You’ll see your times compared to the pros when you upload to Strava.

There is no other way to adequately appreciate what a pro does day in and day out.

This day would be awesome even with the heat.

The course was beautiful, well marked, and easy to navigate and support.  We had assembled a great group of riders of relatively equal capabilities.  Matt Wenger was an awesome driver and supporter in our rental van.

We met at 4:15am, and were riding by 6ish.  Mostly we rode together, and had a sweet pace line working efficiently.  The unifying force of riding soon bound us into one.  We were rocking it – pro speed on some of the early sections.

The long climb out of Murrieta caused some separation, but it was gorgeous.  Along the route we picked up other riders and continued ripping through the rolling terrain.

Back to that finish.

Our group sort of shattered in the broiling condition.  Fatigue and dehydration had set in and our thinking was less than clear.  I needed to cool off my core and ducked into 7-11 for a Slurpee and Popsicles.  At the van, we reloaded our water, which quickly turned warm then hot then awful.

The tram road greeted us with a radiant heat of 150 degrees: egg-frying.  The road is straight and lonely.  Nobody rides together; it’s a personal struggle.  Promises are quickly broken, and bonds shattered.  I zigged and zagged the final miles.  The boys from East West Bikes had a kiddie pool with water and ice and I plunged – shameless, but it saved my life.

Finally finished, we scrambled for shade and a view of the big screen.  The pros were on the final climb.  Famous dudes from around the world were attacking what nearly killed us… then they too started to wilt and fade and even walk.  It was a crushing finish.  One by one they collapsed at the finish, or even before.  The ambulances raced to the top, much more help was needed than any had anticipated.

Our finish was a celebration.

Gourmet burgers, shakes, fries, rings, drinks all lifted our spirits back off the ground and we re-hashed our own trials and those of the pro’s.

Back in the van, most drifted off and slept.

Pics of the day:

 

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Matt’s Bad Habat

May 18, 2013 Todd Brown

Trevor and I loaded up for a mancation, to ride and race the Whiskey 50 in Prescott, Arizona. My buddy, Matt Wenger, is ballsy enough to take action on something I had only threatened to do.  He bought a Sprinter, big deal you might say.  It’s a really big deal, because he put his creative..

Trevor and I loaded up for a mancation, to ride and race the Whiskey 50 in Prescott, Arizona.

My buddy, Matt Wenger, is ballsy enough to take action on something I had only threatened to do.  He bought a Sprinter, big deal you might say.  It’s a really big deal, because he put his creative talents into building a bike-riding surfer’s dream.  It’s called The HABAT.

For years I drooled over the “big Merc”… not some road racing, screaming V8 from Mercedes but the really big Merc, the Sprinter van.

Beds, check.

Room for all the gear inside, check.

Fridge, running (heated) water, a sink, and plenty of lighting all solar powered, check.

Storage, lots of it, check.

Great German looks and engineering with manly all terrain tires, check.

Solid and commanding on the highway with 20+mpg, and easy to drive in town, check.

Got it?  Everything a dad and son needed to mancation after being apart for two years.  Plus, lots of road ahead to catch up on life.

Perfection is always attained with persistence and patience, and I’d be tested a bit on this trip.  We finally needed fuel as we crossed into Arizona.  We were down to a 1/3 tank and I thought fueling up prudent.  I pull in for diesel, put my card in, insert pump, set it to fill and head in to pee.  I return and exactly 2 cents had clicked over.  After pulling the trigger a bunch, running my other two cards, trying different pumps, getting an eye roll from unhelpful cashier I call Matt.  “Bro, how do you get fuel in? is there a trick?” “Nope.”  Frustrated, not full, I pull out praying we can get ‘er done at next town.  Yep, no problem.  What gives?  I figure the other station was empty and the cashier was a little too overwhelmed texting her boyfriend to care.

We roll on.  Comfortable.  Snacking and drinking and chatting about life.  So engrossed, we zipped right past the turn off.  30, 40, 50 minutes later we decide to take the back roads to the proper highway.  The sun resting behind us, we lit up the road with powerful beams enjoying the lonely desert highway.  It got twisty, and we longed a different German tool for a section, though the Habat was steady and never topsy turvy.

Behind schedule and uncaring we slipped into our self-serve camp spot for the night.  It was quite late.  Even Neil Adams was down for the night.  In a few minutes we had the beds up and our heads down.

Well after sunrise, we rose.

Those now showing up to find a spot mid-morning were turned away, the campsites were full.

Friday we set up camp, mainly just covering the cement table with our ez-up.  Everything was already set in the van.  We tweaked on the bikes then broke camp to pre-ride the some of the sweet single track.

Prescott has great riding.  Decomposed granite is always a fun surface, and that’s most of what we rode.  Single-tracks are flowy, fast and fun.  The race was shaping up to be wonderful.

We ran into our friends Ben and Season pre-riding.  Ben had told me how awesome the course was and I was glad to see him, and see he was right.

Pre-race dinner in Prescott.  What could the little town offer?  Well, how ‘bout an awesome steakhouse partner?  We stuffed ourselves on salad and bread and pasta and fish and potatoes.

There’s a certain comfort to knowing all your gear is locked up, and a massive ease when it’s all in the van.  “Pulling up the stakes” is a cinch.

We got back to camp.  Got into bed and watched Breaking Away – the cycling classic, which Trevor had never seen.  His passion for cycling is nascent, burgeoning.  It’s all new, and some of it I get to see through new eyes.  We howled over classic lines: “Refund? Refund?!  REFUND!!”, “give me something American damnit, give me some French fries”.  And we slept.

Early, real early we snuck out of camp in the van.  Others slept, we crept all the way to the Start/Finish.  Easy.  Grabbing our Walmart camping chairs (Prescott has everything), we set up on the first line of the start and waited in parkas, comfortable while others stood freezing.

Neil Adams and co were there, Ted Willard and the G2 squad too.

90 minutes later, the gun went off and it was on.  5 miles later Trevor flatted.  We fixed it.  3 miles later Trevor flatted.  We fixed it.  This would not be a race of dad vs son, it would be an adventure.  We settled in and began picking off people ahead of us.

Getting that good start still kept us ahead of the conga line behind us.  Neil and others were far enough back the had to walk a lot of the start.  We rode… at a good clip too.

Flats behind us, the technical downhill single track was nothing to overlook.  Now we were really up to pace and in our element.  Miles and miles of descending later we poured out onto the jeep road that leads to the aid station.  We felt good.  Matt Ford and Linda McGee were friendly faces who helped us load up for the plummet to Skull Valley.

We flew.  Flew past slower descenders then past the fast guys who were already climbing back up.  There’s Ty, there’s Rob McGee, there’s Dustin and Ben and Charlie and… so many friendly SoCal faces.

At the bottom, we caught Kevin “Backpack” McKenna.  Back on the climb, Jeff Renteria was bombing down the other way; aminute later a certain Meredith “Rosie Cheeks” Ford  followed.  Kevin dropped us – whatever.

How good of shape could my kid be in?  He’s been sans physical training for two years, and the mountain bike he got at Christmas was mainly inside as he was in Utah snow all winter.  The sun beat hard, the dust blew hard, and the climb got hard – much harder than it seemed when we were ripping down it.  Finally, we made the aid station.  This was earned and needed.  We were parched and worn down.

Every race has it’s friendly town folk who line the course and cheer you on, Prescott more than most.  They were awesome, having as much or more fun than us.  Especially, when they lined the course a few miles of hard climbing later and said “you’re almost there”.  Wiley vet that I am, I warned Trevor “don’t believe it, press on.”  And so we did, right up to Cramp Hill.

Smoking single track was our reward.  Fast.  Technical.  Tree-lined.  Water crossing with fans handing up drinks of questionable athletic benefit.

The final miles of the 50 are paved, and all down hill.  Way out, you hear the town.  A mile out you feel the energy.  A half mile the crowd sucks you forward.  Our group of two swelled to six, there would be a sprint finish : 0

We crossed the line together, my friend Nate with us.

Lots of congratulations and skin slapping passed around the finish.  A great vibe. Loot in hand we soft pedaled the short distance to our Habat.  Changing in privacy, locking bikes inside, and walking to an awesome hamburger and fries.

I’m hooked, and so is Trevor.  This is one bad Habat, one I don’t want to kick, one I want more of.

I can just see my office on wheels parked at San O all week, and on an adventure every weekend.  Now I need to man up like Matt!

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Musk also quipped, “Apparel sales are going really well.”

May 08, 2013 Todd Brown

It’s official. Tesla has returned its first profitable quarter after 10 years in the business, following promises that it would be in the black in 2013… details here What’s really official is that Tesla is cool, and because it’s cool the closing remark of the article makes sense: Musk also quipped, “Apparel sales are going..

It’s official. Tesla has returned its first profitable quarter after 10 years in the business, following promises that it would be in the black in 2013… details here

What’s really official is that Tesla is cool, and because it’s cool the closing remark of the article makes sense: Musk also quipped, “Apparel sales are going really well.”

Cool brands make a boat load on people willing to pay them to wear their brand.

Why?  Because the apparel shows they are part of a tribe, it shows what matters to them individually and that apparel is a reminder that they’re part of something special.

Now that’s chill.

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